#AD3469#AD3469
#AD3469 is a mid, vivid pink. Relative luminance 0.124; OKLCH L 52.0% C 0.163 H 357.6°. Best body text is #FFFFFF at 6.05:1 contrast (WCAG AA passes).
Color values
| HEX | #AD3469 |
|---|---|
| RGB | rgb(173, 52, 105) |
| HSL | hsl(334, 54%, 44%) |
| HSV | hsv(334, 70%, 68%) |
| CMYK | cmyk(0%, 69.9%, 39.3%, 32.2%) |
| CIE-LAB | lab(41.79, 53.25, -2.83) |
| CIE-LCH | lch(41.79, 53.33, 356.96°) |
| OKLab | oklab(51.96% 0.1632 -0.0068) |
| OKLCH | oklch(51.96% 0.163 357.6) |
| XYZ | xyz(21.0128, 12.3627, 14.6415) |
| Luminance | 0.1236 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 5.50
Light Burgundy
#A8415B
ΔE00 5.83
Deep Pink
#CB0162
ΔE00 6.03
Violet Red
#A50055
ΔE00 6.20
Deep Magenta
#A0025C
ΔE00 6.61
Dark Fuchsia
#9D0759
ΔE00 6.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD3469 #34AD78
analogous
#AD34A6 #AD3469 #AD3C34
triadic
#AD3469 #69AD34 #3469AD
tetradic
#AD3469 #A6AD34 #34AD78 #3C34AD
square
#AD3469 #A6AD34 #34AD78 #3C34AD
split-complementary
#AD3469 #34AD3C #34A6AD
monochromatic
#4F1830 #7E264C #AD3469 #CB5388 #D982A8
Accessibility & contrast
On white
6.05
#AD3469 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.47
#AD3469 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD3469
6.05:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD3469 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD3469 | 1.00 | 6.05 | 3.47 | 6.05 |
| #FFFFFF | 6.05 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.47 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.05 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B546A
Deuteranopia (green-blind)
#6C6B66
Tritanopia (blue-blind)
#BB274A
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #ad3469; /* rgb */ color: rgb(173, 52, 105); /* oklch */ color: oklch(52.0% 0.163 357.6);
Tailwind
colors: {
custom: {
50: '#ca7593',
500: '#ad3469',
950: '#000000',
},
}SCSS
$custom: #ad3469; $custom-light: #ca7593; $custom-dark: #000000;
JSON
{
"hex": "#ad3469",
"rgb": {
"r": 173,
"g": 52,
"b": 105
},
"hsl": {
"h": 333.719,
"s": 53.778,
"l": 44.118
},
"oklch": {
"l": 0.51958,
"c": 0.16333,
"h": 357.6
},
"luminance": 0.1236
}Semantic roles & 50–950 ramp
primary
#AD3469
secondary
#7AC3A3
accent
#DD9D4B
background
#FDF7F9
surface
#FAEDF1
border
#D3C8CB
text
#14090D
muted
#837B7E