#AD33AF#AD33AF

#AD33AF is a mid, highly saturated purple. Relative luminance 0.143; OKLCH L 55.1% C 0.209 H 327.3°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#AD33AF
RGB	rgb(173, 51, 175)
HSL	hsl(299, 55%, 44%)
HSV	hsv(299, 71%, 69%)
CMYK	cmyk(1.1%, 70.9%, 0%, 31.4%)
CIE-LAB	lab(44.73, 63.45, -40.81)
CIE-LCH	lch(44.73, 75.45, 327.25°)
OKLab	oklab(55.1% 0.1761 -0.1131)
OKLCH	oklch(55.1% 0.209 327.3)
XYZ	xyz(26.1549, 14.3489, 41.9412)
Luminance	0.1435 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD33AF #35AF33

analogous

#6F33AF #AD33AF #AF3373

triadic

#AD33AF #AFAD33 #33AFAD

tetradic

#AD33AF #AF6F33 #35AF33 #3373AF

square

#AD33AF #AF6F33 #35AF33 #3373AF

split-complementary

#AD33AF #73AF33 #33AF6F

monochromatic

#4F1750 #7E2580 #AD33AF #CB52CD #D982DB

Accessibility & contrast

On white

5.43

#AD33AF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#AD33AF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD33AF

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD33AF	#FFFFFF	#000000	##FFFFFF
##AD33AF	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B60B2

Deuteranopia (green-blind)

#526FAC

Tritanopia (blue-blind)

#B2466E

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad33af;
/* rgb */ color: rgb(173, 51, 175);
/* oklch */ color: oklch(55.1% 0.209 327.3);

Tailwind

colors: {
  custom: {
    50: '#c976c7',
    500: '#ad33af',
    950: '#000000',
  },
}

SCSS

$custom: #ad33af;
$custom-light: #c976c7;
$custom-dark: #000000;

JSON

{
  "hex": "#ad33af",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 175
  },
  "hsl": {
    "h": 299.032,
    "s": 54.867,
    "l": 44.314
  },
  "oklch": {
    "l": 0.55097,
    "c": 0.20929,
    "h": 327.3
  },
  "luminance": 0.14347
}

Semantic roles & 50–950 ramp

primary

#AD33AF

secondary

#7BC47A

accent

#DE4A4C

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD33AF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →