#AD33AB#AD33AB

#AD33AB is a mid, highly saturated purple. Relative luminance 0.142; OKLCH L 54.9% C 0.206 H 328.6°. Best body text is #FFFFFF at 5.47:1 contrast (WCAG AA passes).

Color values

HEX	#AD33AB
RGB	rgb(173, 51, 171)
HSL	hsl(301, 54%, 44%)
HSV	hsv(301, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 1.2%, 32.2%)
CIE-LAB	lab(44.51, 62.79, -38.80)
CIE-LCH	lch(44.51, 73.81, 328.29°)
OKLab	oklab(54.87% 0.176 -0.1073)
OKLCH	oklch(54.87% 0.206 328.6)
XYZ	xyz(25.7678, 14.1940, 39.9027)
Luminance	0.1419 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD33AB #33AD35

analogous

#7233AD #AD33AB #AD336E

triadic

#AD33AB #ABAD33 #33ABAD

tetradic

#AD33AB #AD7233 #33AD35 #336EAD

square

#AD33AB #AD7233 #33AD35 #336EAD

split-complementary

#AD33AB #6EAD33 #33AD72

monochromatic

#4E174E #7E257C #AD33AB #CC51CA #DA81D8

Accessibility & contrast

On white

5.47

#AD33AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.84

#AD33AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD33AB

5.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD33AB	#FFFFFF	#000000	##FFFFFF
##AD33AB	1.00	5.47	3.84	5.47
#FFFFFF	5.47	1.00	21.00	1.00
#000000	3.84	21.00	1.00	21.00
##FFFFFF	5.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#215FAE

Deuteranopia (green-blind)

#546FA8

Tritanopia (blue-blind)

#B3446C

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ad33ab;
/* rgb */ color: rgb(173, 51, 171);
/* oklch */ color: oklch(54.9% 0.206 328.6);

Tailwind

colors: {
  custom: {
    50: '#c976c4',
    500: '#ad33ab',
    950: '#000000',
  },
}

SCSS

$custom: #ad33ab;
$custom-light: #c976c4;
$custom-dark: #000000;

JSON

{
  "hex": "#ad33ab",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 171
  },
  "hsl": {
    "h": 300.984,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.54869,
    "c": 0.20614,
    "h": 328.6
  },
  "luminance": 0.14192
}

Semantic roles & 50–950 ramp

primary

#AD33AB

secondary

#79C37A

accent

#DE4C4A

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD33AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →