#AD339E#AD339E
#AD339E is a mid, vivid purple. Relative luminance 0.137; OKLCH L 54.2% C 0.196 H 333.4°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).
Color values
| HEX | #AD339E |
|---|---|
| RGB | rgb(173, 51, 158) |
| HSL | hsl(307, 54%, 44%) |
| HSV | hsv(307, 71%, 68%) |
| CMYK | cmyk(0%, 70.5%, 8.7%, 32.2%) |
| CIE-LAB | lab(43.83, 60.70, -32.12) |
| CIE-LCH | lch(43.83, 68.67, 332.11°) |
| OKLab | oklab(54.16% 0.1754 -0.088) |
| OKLCH | oklch(54.16% 0.196 333.4) |
| XYZ | xyz(24.5891, 13.7225, 33.6948) |
| Luminance | 0.1372 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 2.62
Medium Purple
#9E43A2
ΔE00 3.60
Warm Purple
#952E8F
ΔE00 5.20
Barney
#AC1DB8
ΔE00 5.48
Barney Purple
#A00498
ΔE00 6.07
Purply
#983FB2
ΔE00 6.36
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD339E #33AD42
analogous
#7F33AD #AD339E #AD3361
triadic
#AD339E #9EAD33 #339EAD
tetradic
#AD339E #AD7F33 #33AD42 #3361AD
square
#AD339E #AD7F33 #33AD42 #3361AD
split-complementary
#AD339E #61AD33 #33AD7F
monochromatic
#4E1748 #7E2573 #AD339E #CC51BD #DA81CF
Accessibility & contrast
On white
5.61
#AD339E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.74
#AD339E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD339E
5.61:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD339E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD339E | 1.00 | 5.61 | 3.74 | 5.61 |
| #FFFFFF | 5.61 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.74 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.61 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2F5CA1
Deuteranopia (green-blind)
#5B6E9B
Tritanopia (blue-blind)
#B53E64
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #ad339e; /* rgb */ color: rgb(173, 51, 158); /* oklch */ color: oklch(54.2% 0.196 333.4);
Tailwind
colors: {
custom: {
50: '#c976bb',
500: '#ad339e',
950: '#000000',
},
}SCSS
$custom: #ad339e; $custom-light: #c976bb; $custom-dark: #000000;
JSON
{
"hex": "#ad339e",
"rgb": {
"r": 173,
"g": 51,
"b": 158
},
"hsl": {
"h": 307.377,
"s": 54.464,
"l": 43.922
},
"oklch": {
"l": 0.54162,
"c": 0.19619,
"h": 333.4
},
"luminance": 0.13721
}Semantic roles & 50–950 ramp
primary
#AD339E
secondary
#79C382
accent
#DE5C4A
background
#FCF7FB
surface
#F9EEF6
border
#D2C9D0
text
#140912
muted
#827B81