#AD3383#AD3383

#AD3383 is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.9% C 0.178 H 344.7°. Best body text is #FFFFFF at 5.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD3383
RGB	rgb(173, 51, 131)
HSL	hsl(321, 54%, 44%)
HSV	hsv(321, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 24.3%, 32.2%)
CIE-LAB	lab(42.60, 56.78, -17.68)
CIE-LCH	lch(42.60, 59.47, 342.71°)
OKLab	oklab(52.87% 0.1714 -0.047)
OKLCH	oklch(52.87% 0.178 344.7)
XYZ	xyz(22.5150, 12.8929, 22.7712)
Luminance	0.1289 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3383 #33AD5D

analogous

#9A33AD #AD3383 #AD3346

triadic

#AD3383 #83AD33 #3383AD

tetradic

#AD3383 #AD9A33 #33AD5D #3346AD

square

#AD3383 #AD9A33 #33AD5D #3346AD

split-complementary

#AD3383 #46AD33 #33AD9A

monochromatic

#4E173B #7E255F #AD3383 #CC51A2 #DA81BB

Accessibility & contrast

On white

5.87

#AD3383 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.58

#AD3383 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3383

5.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3383	#FFFFFF	#000000	##FFFFFF
##AD3383	1.00	5.87	3.58	5.87
#FFFFFF	5.87	1.00	21.00	1.00
#000000	3.58	21.00	1.00	21.00
##FFFFFF	5.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405785

Deuteranopia (green-blind)

#656C80

Tritanopia (blue-blind)

#B83256

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad3383;
/* rgb */ color: rgb(173, 51, 131);
/* oklch */ color: oklch(52.9% 0.178 344.7);

Tailwind

colors: {
  custom: {
    50: '#c975a7',
    500: '#ad3383',
    950: '#000000',
  },
}

SCSS

$custom: #ad3383;
$custom-light: #c975a7;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3383",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 131
  },
  "hsl": {
    "h": 320.656,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.52867,
    "c": 0.17775,
    "h": 344.7
  },
  "luminance": 0.12891
}

Semantic roles & 50–950 ramp

primary

#AD3383

secondary

#79C392

accent

#DE7D4A

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD3383

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →