#AD3382#AD3382

#AD3382 is a mid, vivid pink. Relative luminance 0.129; OKLCH L 52.8% C 0.177 H 345.1°. Best body text is #FFFFFF at 5.88:1 contrast (WCAG AA passes).

Color values

HEX	#AD3382
RGB	rgb(173, 51, 130)
HSL	hsl(321, 54%, 44%)
HSV	hsv(321, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 24.9%, 32.2%)
CIE-LAB	lab(42.56, 56.65, -17.13)
CIE-LCH	lch(42.56, 59.18, 343.18°)
OKLab	oklab(52.82% 0.1712 -0.0455)
OKLCH	oklch(52.82% 0.177 345.1)
XYZ	xyz(22.4476, 12.8659, 22.4160)
Luminance	0.1286 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3382 #33AD5E

analogous

#9B33AD #AD3382 #AD3345

triadic

#AD3382 #82AD33 #3382AD

tetradic

#AD3382 #AD9B33 #33AD5E #3345AD

square

#AD3382 #AD9B33 #33AD5E #3345AD

split-complementary

#AD3382 #45AD33 #33AD9B

monochromatic

#4E173B #7E255E #AD3382 #CC51A1 #DA81BA

Accessibility & contrast

On white

5.88

#AD3382 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.57

#AD3382 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3382

5.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3382	#FFFFFF	#000000	##FFFFFF
##AD3382	1.00	5.88	3.57	5.88
#FFFFFF	5.88	1.00	21.00	1.00
#000000	3.57	21.00	1.00	21.00
##FFFFFF	5.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#415784

Deuteranopia (green-blind)

#656C7F

Tritanopia (blue-blind)

#B83156

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad3382;
/* rgb */ color: rgb(173, 51, 130);
/* oklch */ color: oklch(52.8% 0.177 345.1);

Tailwind

colors: {
  custom: {
    50: '#c975a6',
    500: '#ad3382',
    950: '#000000',
  },
}

SCSS

$custom: #ad3382;
$custom-light: #c975a6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3382",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 130
  },
  "hsl": {
    "h": 321.148,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.52823,
    "c": 0.17715,
    "h": 345.1
  },
  "luminance": 0.12864
}

Semantic roles & 50–950 ramp

primary

#AD3382

secondary

#79C393

accent

#DE7E4A

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#14090F

muted

#827B7F

Preview Lab

Preview with #AD3382

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →