#AD337B#AD337B

#AD337B is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.5% C 0.173 H 348.4°. Best body text is #FFFFFF at 5.94:1 contrast (WCAG AA passes).

Color values

HEX	#AD337B
RGB	rgb(173, 51, 123)
HSL	hsl(325, 54%, 44%)
HSV	hsv(325, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 28.9%, 32.2%)
CIE-LAB	lab(42.28, 55.74, -13.25)
CIE-LCH	lch(42.28, 57.30, 346.63°)
OKLab	oklab(52.53% 0.1696 -0.0348)
OKLCH	oklch(52.53% 0.173 348.4)
XYZ	xyz(21.9936, 12.6843, 20.0251)
Luminance	0.1268 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD337B #33AD65

analogous

#A233AD #AD337B #AD333E

triadic

#AD337B #7BAD33 #337BAD

tetradic

#AD337B #ADA233 #33AD65 #333EAD

square

#AD337B #ADA233 #33AD65 #333EAD

split-complementary

#AD337B #3EAD33 #33ADA2

monochromatic

#4E1738 #7E2559 #AD337B #CC519A #DA81B5

Accessibility & contrast

On white

5.94

#AD337B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#AD337B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD337B

5.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD337B	#FFFFFF	#000000	##FFFFFF
##AD337B	1.00	5.94	3.54	5.94
#FFFFFF	5.94	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#44567D

Deuteranopia (green-blind)

#676C78

Tritanopia (blue-blind)

#B92E52

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad337b;
/* rgb */ color: rgb(173, 51, 123);
/* oklch */ color: oklch(52.5% 0.173 348.4);

Tailwind

colors: {
  custom: {
    50: '#c975a1',
    500: '#ad337b',
    950: '#000000',
  },
}

SCSS

$custom: #ad337b;
$custom-light: #c975a1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad337b",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 123
  },
  "hsl": {
    "h": 324.59,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.5253,
    "c": 0.1731,
    "h": 348.4
  },
  "luminance": 0.12682
}

Semantic roles & 50–950 ramp

primary

#AD337B

secondary

#79C397

accent

#DE874A

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090F

muted

#827B7E

Preview Lab

Preview with #AD337B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →