#AD334B#AD334B

#AD334B is a mid, vivid red. Relative luminance 0.118; OKLCH L 51.0% C 0.158 H 13.4°. Best body text is #FFFFFF at 6.26:1 contrast (WCAG AA passes).

Color values

HEX	#AD334B
RGB	rgb(173, 51, 75)
HSL	hsl(348, 54%, 44%)
HSV	hsv(348, 71%, 68%)
CMYK	cmyk(0%, 70.5%, 56.6%, 32.2%)
CIE-LAB	lab(40.84, 50.86, 14.62)
CIE-LCH	lch(40.84, 52.92, 16.03°)
OKLab	oklab(50.99% 0.1533 0.0365)
OKLCH	oklch(50.99% 0.158 13.4)
XYZ	xyz(19.6892, 11.7626, 7.8889)
Luminance	0.1176 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD334B #33AD95

analogous

#AD3388 #AD334B #AD5833

triadic

#AD334B #4BAD33 #334BAD

tetradic

#AD334B #88AD33 #33AD95 #5833AD

square

#AD334B #88AD33 #33AD95 #5833AD

split-complementary

#AD334B #33AD58 #3388AD

monochromatic

#4E1722 #7E2537 #AD334B #CC5169 #DA8192

Accessibility & contrast

On white

6.26

#AD334B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#AD334B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD334B

6.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD334B	#FFFFFF	#000000	##FFFFFF
##AD334B	1.00	6.26	3.35	6.26
#FFFFFF	6.26	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#52504B

Deuteranopia (green-blind)

#716948

Tritanopia (blue-blind)

#BD173D

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad334b;
/* rgb */ color: rgb(173, 51, 75);
/* oklch */ color: oklch(51.0% 0.158 13.4);

Tailwind

colors: {
  custom: {
    50: '#cc737d',
    500: '#ad334b',
    950: '#000000',
  },
}

SCSS

$custom: #ad334b;
$custom-light: #cc737d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad334b",
  "rgb": {
    "r": 173,
    "g": 51,
    "b": 75
  },
  "hsl": {
    "h": 348.197,
    "s": 54.464,
    "l": 43.922
  },
  "oklch": {
    "l": 0.50989,
    "c": 0.15761,
    "h": 13.4
  },
  "luminance": 0.1176
}

Semantic roles & 50–950 ramp

primary

#AD334B

secondary

#79C3B4

accent

#DEC14A

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#140909

muted

#837B7B

Preview Lab

Preview with #AD334B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →