#AD3271#AD3271

#AD3271 is a mid, vivid pink. Relative luminance 0.124; OKLCH L 52.0% C 0.169 H 353.2°. Best body text is #FFFFFF at 6.05:1 contrast (WCAG AA passes).

Color values

HEX	#AD3271
RGB	rgb(173, 50, 113)
HSL	hsl(329, 55%, 44%)
HSV	hsv(329, 71%, 68%)
CMYK	cmyk(0%, 71.1%, 34.7%, 32.2%)
CIE-LAB	lab(41.78, 54.91, -7.82)
CIE-LCH	lch(41.78, 55.46, 351.90°)
OKLab	oklab(52.04% 0.1681 -0.02)
OKLCH	oklch(52.04% 0.169 353.2)
XYZ	xyz(21.3561, 12.3602, 16.8807)
Luminance	0.1236 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3271 #32AD6E

analogous

#AB32AD #AD3271 #AD3233

triadic

#AD3271 #71AD32 #3271AD

tetradic

#AD3271 #ADAB32 #32AD6E #3233AD

square

#AD3271 #ADAB32 #32AD6E #3233AD

split-complementary

#AD3271 #33AD32 #32ADAB

monochromatic

#4E1733 #7E2452 #AD3271 #CC5090 #DA7FAE

Accessibility & contrast

On white

6.05

#AD3271 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#AD3271 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3271

6.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3271	#FFFFFF	#000000	##FFFFFF
##AD3271	1.00	6.05	3.47	6.05
#FFFFFF	6.05	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#475473

Deuteranopia (green-blind)

#6A6B6E

Tritanopia (blue-blind)

#BA284D

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad3271;
/* rgb */ color: rgb(173, 50, 113);
/* oklch */ color: oklch(52.0% 0.169 353.2);

Tailwind

colors: {
  custom: {
    50: '#ca7499',
    500: '#ad3271',
    950: '#000000',
  },
}

SCSS

$custom: #ad3271;
$custom-light: #ca7499;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3271",
  "rgb": {
    "r": 173,
    "g": 50,
    "b": 113
  },
  "hsl": {
    "h": 329.268,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.52043,
    "c": 0.16924,
    "h": 353.2
  },
  "luminance": 0.12358
}

Semantic roles & 50–950 ramp

primary

#AD3271

secondary

#78C39C

accent

#DE9249

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD3271

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →