#AD3270#AD3270

#AD3270 is a mid, vivid pink. Relative luminance 0.123; OKLCH L 52.0% C 0.169 H 353.7°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).

Color values

HEX	#AD3270
RGB	rgb(173, 50, 112)
HSL	hsl(330, 55%, 44%)
HSV	hsv(330, 71%, 68%)
CMYK	cmyk(0%, 71.1%, 35.3%, 32.2%)
CIE-LAB	lab(41.75, 54.79, -7.25)
CIE-LCH	lch(41.75, 55.27, 352.47°)
OKLab	oklab(52.01% 0.1678 -0.0185)
OKLCH	oklch(52.01% 0.169 353.7)
XYZ	xyz(21.3001, 12.3378, 16.5858)
Luminance	0.1234 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3270 #32AD6F

analogous

#AC32AD #AD3270 #AD3232

triadic

#AD3270 #70AD32 #3270AD

tetradic

#AD3270 #ADAC32 #32AD6F #3232AD

square

#AD3270 #ADAC32 #32AD6F #3232AD

split-complementary

#AD3270 #32AD32 #32ADAC

monochromatic

#4E1733 #7E2451 #AD3270 #CC508F #DA7FAD

Accessibility & contrast

On white

6.06

#AD3270 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#AD3270 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3270

6.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3270	#FFFFFF	#000000	##FFFFFF
##AD3270	1.00	6.06	3.47	6.06
#FFFFFF	6.06	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#485472

Deuteranopia (green-blind)

#6A6B6D

Tritanopia (blue-blind)

#BA284D

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3270;
/* rgb */ color: rgb(173, 50, 112);
/* oklch */ color: oklch(52.0% 0.169 353.7);

Tailwind

colors: {
  custom: {
    50: '#ca7499',
    500: '#ad3270',
    950: '#000000',
  },
}

SCSS

$custom: #ad3270;
$custom-light: #ca7499;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3270",
  "rgb": {
    "r": 173,
    "g": 50,
    "b": 112
  },
  "hsl": {
    "h": 329.756,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.52006,
    "c": 0.16877,
    "h": 353.7
  },
  "luminance": 0.12335
}

Semantic roles & 50–950 ramp

primary

#AD3270

secondary

#78C39D

accent

#DE9349

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090D

muted

#827B7E

Preview Lab

Preview with #AD3270

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →