#AD3264#AD3264

#AD3264 is a mid, vivid pink. Relative luminance 0.121; OKLCH L 51.6% C 0.164 H 359.9°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).

Color values

HEX	#AD3264
RGB	rgb(173, 50, 100)
HSL	hsl(336, 55%, 44%)
HSV	hsv(336, 71%, 68%)
CMYK	cmyk(0%, 71.1%, 42.2%, 32.2%)
CIE-LAB	lab(41.36, 53.48, -0.34)
CIE-LCH	lch(41.36, 53.49, 359.63°)
OKLab	oklab(51.59% 0.1639 -0.0003)
OKLCH	oklch(51.59% 0.164 359.9)
XYZ	xyz(20.6759, 12.0881, 13.2986)
Luminance	0.1209 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3264 #32AD7B

analogous

#AD32A1 #AD3264 #AD3D32

triadic

#AD3264 #64AD32 #3264AD

tetradic

#AD3264 #A1AD32 #32AD7B #3D32AD

square

#AD3264 #A1AD32 #32AD7B #3D32AD

split-complementary

#AD3264 #32AD3D #32A1AD

monochromatic

#4E172D #7E2449 #AD3264 #CC5082 #DA7FA4

Accessibility & contrast

On white

6.15

#AD3264 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#AD3264 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3264

6.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3264	#FFFFFF	#000000	##FFFFFF
##AD3264	1.00	6.15	3.42	6.15
#FFFFFF	6.15	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B5365

Deuteranopia (green-blind)

#6D6A61

Tritanopia (blue-blind)

#BB2247

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3264;
/* rgb */ color: rgb(173, 50, 100);
/* oklch */ color: oklch(51.6% 0.164 359.9);

Tailwind

colors: {
  custom: {
    50: '#ca7390',
    500: '#ad3264',
    950: '#000000',
  },
}

SCSS

$custom: #ad3264;
$custom-light: #ca7390;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3264",
  "rgb": {
    "r": 173,
    "g": 50,
    "b": 100
  },
  "hsl": {
    "h": 335.61,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.51588,
    "c": 0.16394,
    "h": 359.9
  },
  "luminance": 0.12086
}

Semantic roles & 50–950 ramp

primary

#AD3264

secondary

#78C3A4

accent

#DEA249

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14090C

muted

#837B7D

Preview Lab

Preview with #AD3264

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →