#AD324E#AD324E

#AD324E is a mid, vivid red. Relative luminance 0.117; OKLCH L 51.0% C 0.159 H 11.6°. Best body text is #FFFFFF at 6.28:1 contrast (WCAG AA passes).

Color values

HEX	#AD324E
RGB	rgb(173, 50, 78)
HSL	hsl(346, 55%, 44%)
HSV	hsv(346, 71%, 68%)
CMYK	cmyk(0%, 71.1%, 54.9%, 32.2%)
CIE-LAB	lab(40.76, 51.48, 12.64)
CIE-LCH	lch(40.76, 53.01, 13.79°)
OKLab	oklab(50.96% 0.1558 0.0319)
OKLCH	oklch(50.96% 0.159 11.6)
XYZ	xyz(19.7511, 11.7182, 8.4280)
Luminance	0.1172 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD324E #32AD91

analogous

#AD328B #AD324E #AD5332

triadic

#AD324E #4EAD32 #324EAD

tetradic

#AD324E #8BAD32 #32AD91 #5332AD

square

#AD324E #8BAD32 #32AD91 #5332AD

split-complementary

#AD324E #32AD53 #328BAD

monochromatic

#4E1723 #7E2439 #AD324E #CC506C #DA7F94

Accessibility & contrast

On white

6.28

#AD324E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.34

#AD324E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD324E

6.28:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD324E	#FFFFFF	#000000	##FFFFFF
##AD324E	1.00	6.28	3.34	6.28
#FFFFFF	6.28	1.00	21.00	1.00
#000000	3.34	21.00	1.00	21.00
##FFFFFF	6.28	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#51504E

Deuteranopia (green-blind)

#71694B

Tritanopia (blue-blind)

#BD163D

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad324e;
/* rgb */ color: rgb(173, 50, 78);
/* oklch */ color: oklch(51.0% 0.159 11.6);

Tailwind

colors: {
  custom: {
    50: '#cb737f',
    500: '#ad324e',
    950: '#000000',
  },
}

SCSS

$custom: #ad324e;
$custom-light: #cb737f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad324e",
  "rgb": {
    "r": 173,
    "g": 50,
    "b": 78
  },
  "hsl": {
    "h": 346.341,
    "s": 55.157,
    "l": 43.725
  },
  "oklch": {
    "l": 0.50958,
    "c": 0.15899,
    "h": 11.6
  },
  "luminance": 0.11715
}

Semantic roles & 50–950 ramp

primary

#AD324E

secondary

#78C3B2

accent

#DEBD49

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#14090A

muted

#837B7C

Preview Lab

Preview with #AD324E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →