#AD31B8#AD31B8

#AD31B8 is a mid, highly saturated purple. Relative luminance 0.145; OKLCH L 55.5% C 0.219 H 324.4°. Best body text is #FFFFFF at 5.37:1 contrast (WCAG AA passes).

Color values

HEX	#AD31B8
RGB	rgb(173, 49, 184)
HSL	hsl(295, 58%, 46%)
HSV	hsv(295, 73%, 72%)
CMYK	cmyk(6%, 73.4%, 0%, 27.8%)
CIE-LAB	lab(45.00, 65.67, -45.68)
CIE-LCH	lch(45.00, 80.00, 325.18°)
OKLab	oklab(55.46% 0.1778 -0.1273)
OKLCH	oklch(55.46% 0.219 324.4)
XYZ	xyz(26.9829, 14.5433, 46.7240)
Luminance	0.1454 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD31B8 #3CB831

analogous

#6931B8 #AD31B8 #B8317F

triadic

#AD31B8 #B8AD31 #31B8AD

tetradic

#AD31B8 #B86931 #3CB831 #317FB8

square

#AD31B8 #B86931 #3CB831 #317FB8

split-complementary

#AD31B8 #7FB831 #31B869

monochromatic

#521757 #802488 #AD31B8 #C755D2 #D785DE

Accessibility & contrast

On white

5.37

#AD31B8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.91

#AD31B8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD31B8

5.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD31B8	#FFFFFF	#000000	##FFFFFF
##AD31B8	1.00	5.37	3.91	5.37
#FFFFFF	5.37	1.00	21.00	1.00
#000000	3.91	21.00	1.00	21.00
##FFFFFF	5.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0061BC

Deuteranopia (green-blind)

#4B6FB5

Tritanopia (blue-blind)

#B04972

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ad31b8;
/* rgb */ color: rgb(173, 49, 184);
/* oklch */ color: oklch(55.5% 0.219 324.4);

Tailwind

colors: {
  custom: {
    50: '#c976ce',
    500: '#ad31b8',
    950: '#000000',
  },
}

SCSS

$custom: #ad31b8;
$custom-light: #c976ce;
$custom-dark: #000000;

JSON

{
  "hex": "#ad31b8",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 184
  },
  "hsl": {
    "h": 295.111,
    "s": 57.94,
    "l": 45.686
  },
  "oklch": {
    "l": 0.55458,
    "c": 0.21866,
    "h": 324.4
  },
  "luminance": 0.14542
}

Semantic roles & 50–950 ramp

primary

#AD31B8

secondary

#83C87D

accent

#E14753

background

#FCF7FC

surface

#F9EEF9

border

#D2C9D2

text

#140914

muted

#827B82

Preview Lab

Preview with #AD31B8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →