#AD31AA#AD31AA

#AD31AA is a mid, highly saturated purple. Relative luminance 0.140; OKLCH L 54.6% C 0.208 H 329.0°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#AD31AA
RGB	rgb(173, 49, 170)
HSL	hsl(301, 56%, 44%)
HSV	hsv(301, 72%, 68%)
CMYK	cmyk(0%, 71.7%, 1.7%, 32.2%)
CIE-LAB	lab(44.21, 63.32, -38.68)
CIE-LCH	lch(44.21, 74.19, 328.58°)
OKLab	oklab(54.64% 0.178 -0.1069)
OKLCH	oklch(54.64% 0.208 329)
XYZ	xyz(25.5874, 13.9850, 39.3741)
Luminance	0.1398 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD31AA #31AD34

analogous

#7231AD #AD31AA #AD316C

triadic

#AD31AA #AAAD31 #31AAAD

tetradic

#AD31AA #AD7231 #31AD34 #316CAD

square

#AD31AA #AD7231 #31AD34 #316CAD

split-complementary

#AD31AA #6CAD31 #31AD72

monochromatic

#4E164C #7D237B #AD31AA #CD4ECA #DA7ED8

Accessibility & contrast

On white

5.53

#AD31AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#AD31AA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD31AA

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD31AA	#FFFFFF	#000000	##FFFFFF
##AD31AA	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F5EAD

Deuteranopia (green-blind)

#546EA7

Tritanopia (blue-blind)

#B3426A

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ad31aa;
/* rgb */ color: rgb(173, 49, 170);
/* oklch */ color: oklch(54.6% 0.208 329.0);

Tailwind

colors: {
  custom: {
    50: '#c975c4',
    500: '#ad31aa',
    950: '#000000',
  },
}

SCSS

$custom: #ad31aa;
$custom-light: #c975c4;
$custom-dark: #000000;

JSON

{
  "hex": "#ad31aa",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 170
  },
  "hsl": {
    "h": 301.452,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.54638,
    "c": 0.20762,
    "h": 329
  },
  "luminance": 0.13983
}

Semantic roles & 50–950 ramp

primary

#AD31AA

secondary

#77C378

accent

#DF4C49

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140912

muted

#827B81

Preview Lab

Preview with #AD31AA

Body copy rendered with the generated semantic roles for this colour.

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