#AD3198#AD3198

#AD3198 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.7% C 0.194 H 335.6°. Best body text is #FFFFFF at 5.72:1 contrast (WCAG AA passes).

Color values

HEX	#AD3198
RGB	rgb(173, 49, 152)
HSL	hsl(310, 56%, 44%)
HSV	hsv(310, 72%, 68%)
CMYK	cmyk(0%, 71.7%, 12.1%, 32.2%)
CIE-LAB	lab(43.29, 60.49, -29.37)
CIE-LCH	lch(43.29, 67.24, 334.10°)
OKLab	oklab(53.67% 0.1769 -0.0801)
OKLCH	oklch(53.67% 0.194 335.6)
XYZ	xyz(23.9997, 13.3500, 31.0125)
Luminance	0.1335 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3198 #31AD46

analogous

#8431AD #AD3198 #AD315A

triadic

#AD3198 #98AD31 #3198AD

tetradic

#AD3198 #AD8431 #31AD46 #315AAD

square

#AD3198 #AD8431 #31AD46 #315AAD

split-complementary

#AD3198 #5AAD31 #31AD84

monochromatic

#4E1644 #7D236E #AD3198 #CD4EB7 #DA7ECB

Accessibility & contrast

On white

5.72

#AD3198 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#AD3198 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3198

5.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3198	#FFFFFF	#000000	##FFFFFF
##AD3198	1.00	5.72	3.67	5.72
#FFFFFF	5.72	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#325A9B

Deuteranopia (green-blind)

#5D6D95

Tritanopia (blue-blind)

#B63A61

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad3198;
/* rgb */ color: rgb(173, 49, 152);
/* oklch */ color: oklch(53.7% 0.194 335.6);

Tailwind

colors: {
  custom: {
    50: '#c975b6',
    500: '#ad3198',
    950: '#000000',
  },
}

SCSS

$custom: #ad3198;
$custom-light: #c975b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3198",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 152
  },
  "hsl": {
    "h": 310.161,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.53671,
    "c": 0.19418,
    "h": 335.6
  },
  "luminance": 0.13348
}

Semantic roles & 50–950 ramp

primary

#AD3198

secondary

#77C384

accent

#DF6249

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD3198

Body copy rendered with the generated semantic roles for this colour.

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