#AD3173#AD3173

#AD3173 is a mid, vivid pink. Relative luminance 0.123; OKLCH L 52.0% C 0.171 H 352.1°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).

Color values

HEX	#AD3173
RGB	rgb(173, 49, 115)
HSL	hsl(328, 56%, 44%)
HSV	hsv(328, 72%, 68%)
CMYK	cmyk(0%, 71.7%, 33.5%, 32.2%)
CIE-LAB	lab(41.72, 55.51, -9.15)
CIE-LCH	lch(41.72, 56.26, 350.64°)
OKLab	oklab(52.02% 0.1698 -0.0236)
OKLCH	oklch(52.02% 0.171 352.1)
XYZ	xyz(21.4276, 12.3211, 17.4661)
Luminance	0.1232 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3173 #31AD6B

analogous

#A931AD #AD3173 #AD3135

triadic

#AD3173 #73AD31 #3173AD

tetradic

#AD3173 #ADA931 #31AD6B #3135AD

square

#AD3173 #ADA931 #31AD6B #3135AD

split-complementary

#AD3173 #35AD31 #31ADA9

monochromatic

#4E1634 #7D2353 #AD3173 #CD4E92 #DA7EAF

Accessibility & contrast

On white

6.06

#AD3173 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#AD3173 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3173

6.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3173	#FFFFFF	#000000	##FFFFFF
##AD3173	1.00	6.06	3.46	6.06
#FFFFFF	6.06	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#465475

Deuteranopia (green-blind)

#696B70

Tritanopia (blue-blind)

#BA284E

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad3173;
/* rgb */ color: rgb(173, 49, 115);
/* oklch */ color: oklch(52.0% 0.171 352.1);

Tailwind

colors: {
  custom: {
    50: '#ca739b',
    500: '#ad3173',
    950: '#000000',
  },
}

SCSS

$custom: #ad3173;
$custom-light: #ca739b;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3173",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 115
  },
  "hsl": {
    "h": 328.065,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.52021,
    "c": 0.17141,
    "h": 352.1
  },
  "luminance": 0.12319
}

Semantic roles & 50–950 ramp

primary

#AD3173

secondary

#77C39A

accent

#DF8F49

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD3173

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →