#AD314C#AD314C
#AD314C is a mid, vivid red. Relative luminance 0.116; OKLCH L 50.8% C 0.160 H 12.4°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).
Color values
| HEX | #AD314C |
|---|---|
| RGB | rgb(173, 49, 76) |
| HSL | hsl(347, 56%, 44%) |
| HSV | hsv(347, 72%, 68%) |
| CMYK | cmyk(0%, 71.7%, 56.1%, 32.2%) |
| CIE-LAB | lab(40.58, 51.70, 13.64) |
| CIE-LCH | lch(40.58, 53.47, 14.78°) |
| OKLab | oklab(50.81% 0.1562 0.0342) |
| OKLCH | oklch(50.81% 0.16 12.4) |
| XYZ | xyz(19.6382, 11.6054, 8.0420) |
| Luminance | 0.1160 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Burgundy
#A8415B
ΔE00 4.22
Raspberry (survey)
#B00149
ΔE00 4.68
Purplish Red
#B0054B
ΔE00 4.74
Rouge
#AB1239
ΔE00 4.76
Light Maroon
#A24857
ΔE00 4.83
Rose Red
#BE013C
ΔE00 5.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD314C #31AD92
analogous
#AD318A #AD314C #AD5431
triadic
#AD314C #4CAD31 #314CAD
tetradic
#AD314C #8AAD31 #31AD92 #5431AD
square
#AD314C #8AAD31 #31AD92 #5431AD
split-complementary
#AD314C #31AD54 #318AAD
monochromatic
#4E1622 #7D2337 #AD314C #CD4E6A #DA7E92
Accessibility & contrast
On white
6.32
#AD314C on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.32
#AD314C on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD314C
6.32:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD314C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD314C | 1.00 | 6.32 | 3.32 | 6.32 |
| #FFFFFF | 6.32 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.32 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.32 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#504F4C
Deuteranopia (green-blind)
#706949
Tritanopia (blue-blind)
#BD133C
Achromatopsia (no color)
#606060
Design tokens & code
CSS
--color: #ad314c; /* rgb */ color: rgb(173, 49, 76); /* oklch */ color: oklch(50.8% 0.160 12.4);
Tailwind
colors: {
custom: {
50: '#cc727d',
500: '#ad314c',
950: '#000000',
},
}SCSS
$custom: #ad314c; $custom-light: #cc727d; $custom-dark: #000000;
JSON
{
"hex": "#ad314c",
"rgb": {
"r": 173,
"g": 49,
"b": 76
},
"hsl": {
"h": 346.935,
"s": 55.856,
"l": 43.529
},
"oklch": {
"l": 0.50807,
"c": 0.15988,
"h": 12.4
},
"luminance": 0.11603
}Semantic roles & 50–950 ramp
primary
#AD314C
secondary
#77C3B3
accent
#DFBE49
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#150909
muted
#837B7B