#AD313C#AD313C

#AD313C is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.160 H 20.3°. Best body text is #FFFFFF at 6.40:1 contrast (WCAG AA passes).

Color values

HEX#AD313C
RGBrgb(173, 49, 60)
HSLhsl(355, 56%, 44%)
HSVhsv(355, 72%, 68%)
CMYKcmyk(0%, 71.7%, 65.3%, 32.2%)
CIE-LABlab(40.26, 50.61, 23.22)
CIE-LCHlch(40.26, 55.68, 24.64°)
OKLaboklab(50.47% 0.1498 0.0553)
OKLCHoklch(50.47% 0.16 20.3)
XYZxyz(19.1495, 11.4099, 5.4681)
Luminance0.1141 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD313C #31ADA2
analogous
#AD317A #AD313C #AD6431
triadic
#AD313C #3CAD31 #313CAD
tetradic
#AD313C #7AAD31 #31ADA2 #6431AD
square
#AD313C #7AAD31 #31ADA2 #6431AD
split-complementary
#AD313C #31AD64 #317AAD
monochromatic
#4E161B #7D232B #AD313C #CD4E59 #DA7E86

Accessibility & contrast

On white

6.40
#AD313C on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.28
#AD313C on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD313C
6.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD313C#FFFFFF#000000##FFFFFF
##AD313C1.006.403.286.40
#FFFFFF6.401.0021.001.00
#0000003.2821.001.0021.00
##FFFFFF6.401.0021.001.00

Color blindness preview

Protanopia (red-blind)
#534E3B
Deuteranopia (green-blind)
#726838
Tritanopia (blue-blind)
#BE0836
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #ad313c;
/* rgb */ color: rgb(173, 49, 60);
/* oklch */ color: oklch(50.5% 0.160 20.3);
Tailwind
colors: {
  custom: {
    50: '#cd7271',
    500: '#ad313c',
    950: '#000000',
  },
}
SCSS
$custom: #ad313c;
$custom-light: #cd7271;
$custom-dark: #000000;
JSON
{
  "hex": "#ad313c",
  "rgb": {
    "r": 173,
    "g": 49,
    "b": 60
  },
  "hsl": {
    "h": 354.677,
    "s": 55.856,
    "l": 43.529
  },
  "oklch": {
    "l": 0.50466,
    "c": 0.15966,
    "h": 20.3
  },
  "luminance": 0.11407
}

Semantic roles & 50–950 ramp

primary
#AD313C
secondary
#77C3BC
accent
#DFD249
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150807
muted
#837B7A

Preview Lab

Preview with #AD313C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD313C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva