#AD313A#AD313A
#AD313A is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.4% C 0.160 H 21.2°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).
Color values
| HEX | #AD313A |
|---|---|
| RGB | rgb(173, 49, 58) |
| HSL | hsl(356, 56%, 44%) |
| HSV | hsv(356, 72%, 68%) |
| CMYK | cmyk(0%, 71.7%, 66.5%, 32.2%) |
| CIE-LAB | lab(40.23, 50.49, 24.41) |
| CIE-LCH | lch(40.23, 56.08, 25.80°) |
| OKLab | oklab(50.43% 0.149 0.0577) |
| OKLCH | oklch(50.43% 0.16 21.2) |
| XYZ | xyz(19.0976, 11.3891, 5.1949) |
| Luminance | 0.1139 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brown
#A52A2A
ΔE00 4.16
Cardinal
#C41E3A
ΔE00 4.16
Lipstick Red
#C0022F
ΔE00 4.32
Dull Red
#BB3F3F
ΔE00 4.70
Rose Red
#BE013C
ΔE00 4.98
Rouge
#AB1239
ΔE00 5.04
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD313A #31ADA4
analogous
#AD3178 #AD313A #AD6631
triadic
#AD313A #3AAD31 #313AAD
tetradic
#AD313A #78AD31 #31ADA4 #6631AD
square
#AD313A #78AD31 #31ADA4 #6631AD
split-complementary
#AD313A #31AD66 #3178AD
monochromatic
#4E161A #7D232A #AD313A #CD4E57 #DA7E85
Accessibility & contrast
On white
6.41
#AD313A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.28
#AD313A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD313A
6.41:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD313A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD313A | 1.00 | 6.41 | 3.28 | 6.41 |
| #FFFFFF | 6.41 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.28 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.41 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#534E39
Deuteranopia (green-blind)
#736836
Tritanopia (blue-blind)
#BE0735
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ad313a; /* rgb */ color: rgb(173, 49, 58); /* oklch */ color: oklch(50.4% 0.160 21.2);
Tailwind
colors: {
custom: {
50: '#cd7270',
500: '#ad313a',
950: '#000000',
},
}SCSS
$custom: #ad313a; $custom-light: #cd7270; $custom-dark: #000000;
JSON
{
"hex": "#ad313a",
"rgb": {
"r": 173,
"g": 49,
"b": 58
},
"hsl": {
"h": 355.645,
"s": 55.856,
"l": 43.529
},
"oklch": {
"l": 0.5043,
"c": 0.15978,
"h": 21.2
},
"luminance": 0.11386
}Semantic roles & 50–950 ramp
primary
#AD313A
secondary
#77C3BE
accent
#DFD449
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150807
muted
#837B7A