#AD30AA#AD30AA

#AD30AA is a mid, highly saturated purple. Relative luminance 0.139; OKLCH L 54.6% C 0.209 H 329.0°. Best body text is #FFFFFF at 5.56:1 contrast (WCAG AA passes).

Color values

HEX	#AD30AA
RGB	rgb(173, 48, 170)
HSL	hsl(301, 57%, 43%)
HSV	hsv(301, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 1.7%, 32.2%)
CIE-LAB	lab(44.09, 63.66, -38.86)
CIE-LCH	lch(44.09, 74.58, 328.59°)
OKLab	oklab(54.55% 0.1789 -0.1075)
OKLCH	oklch(54.55% 0.209 329)
XYZ	xyz(25.5460, 13.9023, 39.3603)
Luminance	0.1390 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD30AA #30AD33

analogous

#7130AD #AD30AA #AD306B

triadic

#AD30AA #AAAD30 #30AAAD

tetradic

#AD30AA #AD7130 #30AD33 #306BAD

square

#AD30AA #AD7130 #30AD33 #306BAD

split-complementary

#AD30AA #6BAD30 #30AD71

monochromatic

#4D154C #7D237B #AD30AA #CE4DCA #DB7DD9

Accessibility & contrast

On white

5.56

#AD30AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.78

#AD30AA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD30AA

5.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD30AA	#FFFFFF	#000000	##FFFFFF
##AD30AA	1.00	5.56	3.78	5.56
#FFFFFF	5.56	1.00	21.00	1.00
#000000	3.78	21.00	1.00	21.00
##FFFFFF	5.56	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D5EAD

Deuteranopia (green-blind)

#536EA7

Tritanopia (blue-blind)

#B3426A

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ad30aa;
/* rgb */ color: rgb(173, 48, 170);
/* oklch */ color: oklch(54.6% 0.209 329.0);

Tailwind

colors: {
  custom: {
    50: '#c975c4',
    500: '#ad30aa',
    950: '#000000',
  },
}

SCSS

$custom: #ad30aa;
$custom-light: #c975c4;
$custom-dark: #000000;

JSON

{
  "hex": "#ad30aa",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 170
  },
  "hsl": {
    "h": 301.44,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.54552,
    "c": 0.20873,
    "h": 329
  },
  "luminance": 0.139
}

Semantic roles & 50–950 ramp

primary

#AD30AA

secondary

#75C377

accent

#E04C48

background

#FCF7FC

surface

#F9EEF8

border

#D2C9D1

text

#140912

muted

#827B81

Preview Lab

Preview with #AD30AA

Body copy rendered with the generated semantic roles for this colour.

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