#AD3098#AD3098

#AD3098 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.6% C 0.195 H 335.6°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX	#AD3098
RGB	rgb(173, 48, 152)
HSL	hsl(310, 57%, 43%)
HSV	hsv(310, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 12.1%, 32.2%)
CIE-LAB	lab(43.16, 60.83, -29.56)
CIE-LCH	lch(43.16, 67.64, 334.08°)
OKLab	oklab(53.58% 0.1779 -0.0806)
OKLCH	oklch(53.58% 0.195 335.6)
XYZ	xyz(23.9584, 13.2673, 30.9987)
Luminance	0.1326 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3098 #30AD45

analogous

#8330AD #AD3098 #AD3059

triadic

#AD3098 #98AD30 #3098AD

tetradic

#AD3098 #AD8330 #30AD45 #3059AD

square

#AD3098 #AD8330 #30AD45 #3059AD

split-complementary

#AD3098 #59AD30 #30AD83

monochromatic

#4D1544 #7D236E #AD3098 #CE4DB8 #DB7DCB

Accessibility & contrast

On white

5.75

#AD3098 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#AD3098 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3098

5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3098	#FFFFFF	#000000	##FFFFFF
##AD3098	1.00	5.75	3.65	5.75
#FFFFFF	5.75	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#315A9B

Deuteranopia (green-blind)

#5C6D95

Tritanopia (blue-blind)

#B63960

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad3098;
/* rgb */ color: rgb(173, 48, 152);
/* oklch */ color: oklch(53.6% 0.195 335.6);

Tailwind

colors: {
  custom: {
    50: '#c974b6',
    500: '#ad3098',
    950: '#000000',
  },
}

SCSS

$custom: #ad3098;
$custom-light: #c974b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3098",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 152
  },
  "hsl": {
    "h": 310.08,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.53582,
    "c": 0.19535,
    "h": 335.6
  },
  "luminance": 0.13265
}

Semantic roles & 50–950 ramp

primary

#AD3098

secondary

#75C382

accent

#E06148

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD3098

Body copy rendered with the generated semantic roles for this colour.

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