#AD308F#AD308F

#AD308F is a mid, vivid pink. Relative luminance 0.130; OKLCH L 53.1% C 0.189 H 339.2°. Best body text is #FFFFFF at 5.84:1 contrast (WCAG AA passes).

Color values

HEX	#AD308F
RGB	rgb(173, 48, 143)
HSL	hsl(314, 57%, 43%)
HSV	hsv(314, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 17.3%, 32.2%)
CIE-LAB	lab(42.74, 59.52, -24.78)
CIE-LCH	lch(42.74, 64.47, 337.39°)
OKLab	oklab(53.14% 0.1768 -0.067)
OKLCH	oklch(53.14% 0.189 339.2)
XYZ	xyz(23.2490, 12.9835, 27.2629)
Luminance	0.1298 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD308F #30AD4E

analogous

#8C30AD #AD308F #AD3050

triadic

#AD308F #8FAD30 #308FAD

tetradic

#AD308F #AD8C30 #30AD4E #3050AD

square

#AD308F #AD8C30 #30AD4E #3050AD

split-complementary

#AD308F #50AD30 #30AD8C

monochromatic

#4D1540 #7D2367 #AD308F #CE4DAF #DB7DC4

Accessibility & contrast

On white

5.84

#AD308F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.60

#AD308F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD308F

5.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD308F	#FFFFFF	#000000	##FFFFFF
##AD308F	1.00	5.84	3.60	5.84
#FFFFFF	5.84	1.00	21.00	1.00
#000000	3.60	21.00	1.00	21.00
##FFFFFF	5.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#375892

Deuteranopia (green-blind)

#606C8C

Tritanopia (blue-blind)

#B7355C

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad308f;
/* rgb */ color: rgb(173, 48, 143);
/* oklch */ color: oklch(53.1% 0.189 339.2);

Tailwind

colors: {
  custom: {
    50: '#c974b0',
    500: '#ad308f',
    950: '#000000',
  },
}

SCSS

$custom: #ad308f;
$custom-light: #c974b0;
$custom-dark: #000000;

JSON

{
  "hex": "#ad308f",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 143
  },
  "hsl": {
    "h": 314.4,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.53136,
    "c": 0.1891,
    "h": 339.2
  },
  "luminance": 0.12981
}

Semantic roles & 50–950 ramp

primary

#AD308F

secondary

#75C388

accent

#E06C48

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD308F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →