#AD307B#AD307B

#AD307B is a mid, vivid pink. Relative luminance 0.124; OKLCH L 52.2% C 0.177 H 348.1°. Best body text is #FFFFFF at 6.02:1 contrast (WCAG AA passes).

Color values

HEX	#AD307B
RGB	rgb(173, 48, 123)
HSL	hsl(324, 57%, 43%)
HSV	hsv(324, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 28.9%, 32.2%)
CIE-LAB	lab(41.89, 56.84, -13.84)
CIE-LCH	lch(41.89, 58.50, 346.31°)
OKLab	oklab(52.24% 0.173 -0.0364)
OKLCH	oklch(52.24% 0.177 348.1)
XYZ	xyz(21.8667, 12.4306, 19.9828)
Luminance	0.1243 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD307B #30AD62

analogous

#A030AD #AD307B #AD303C

triadic

#AD307B #7BAD30 #307BAD

tetradic

#AD307B #ADA030 #30AD62 #303CAD

square

#AD307B #ADA030 #30AD62 #303CAD

split-complementary

#AD307B #3CAD30 #30ADA0

monochromatic

#4D1537 #7D2359 #AD307B #CE4D9A #DB7DB5

Accessibility & contrast

On white

6.02

#AD307B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.49

#AD307B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD307B

6.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD307B	#FFFFFF	#000000	##FFFFFF
##AD307B	1.00	6.02	3.49	6.02
#FFFFFF	6.02	1.00	21.00	1.00
#000000	3.49	21.00	1.00	21.00
##FFFFFF	6.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#42557D

Deuteranopia (green-blind)

#666B78

Tritanopia (blue-blind)

#B92B51

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad307b;
/* rgb */ color: rgb(173, 48, 123);
/* oklch */ color: oklch(52.2% 0.177 348.1);

Tailwind

colors: {
  custom: {
    50: '#ca73a1',
    500: '#ad307b',
    950: '#000000',
  },
}

SCSS

$custom: #ad307b;
$custom-light: #ca73a1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad307b",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 123
  },
  "hsl": {
    "h": 324,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.52244,
    "c": 0.17677,
    "h": 348.1
  },
  "luminance": 0.12428
}

Semantic roles & 50–950 ramp

primary

#AD307B

secondary

#75C395

accent

#E08548

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090F

muted

#827B7E

Preview Lab

Preview with #AD307B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →