#AD3068#AD3068

#AD3068 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.5% C 0.168 H 357.5°. Best body text is #FFFFFF at 6.18:1 contrast (WCAG AA passes).

Color values

HEX	#AD3068
RGB	rgb(173, 48, 104)
HSL	hsl(333, 57%, 43%)
HSV	hsv(333, 72%, 68%)
CMYK	cmyk(0%, 72.3%, 39.9%, 32.2%)
CIE-LAB	lab(41.22, 54.64, -3.05)
CIE-LCH	lch(41.22, 54.73, 356.81°)
OKLab	oklab(51.53% 0.1676 -0.0073)
OKLCH	oklch(51.53% 0.168 357.5)
XYZ	xyz(20.7906, 12.0002, 14.3154)
Luminance	0.1200 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD3068 #30AD75

analogous

#AD30A6 #AD3068 #AD3630

triadic

#AD3068 #68AD30 #3068AD

tetradic

#AD3068 #A6AD30 #30AD75 #3630AD

square

#AD3068 #A6AD30 #30AD75 #3630AD

split-complementary

#AD3068 #30AD36 #30A6AD

monochromatic

#4D152E #7D234B #AD3068 #CE4D86 #DB7DA7

Accessibility & contrast

On white

6.18

#AD3068 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.40

#AD3068 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD3068

6.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD3068	#FFFFFF	#000000	##FFFFFF
##AD3068	1.00	6.18	3.40	6.18
#FFFFFF	6.18	1.00	21.00	1.00
#000000	3.40	21.00	1.00	21.00
##FFFFFF	6.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495269

Deuteranopia (green-blind)

#6B6A65

Tritanopia (blue-blind)

#BB2148

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ad3068;
/* rgb */ color: rgb(173, 48, 104);
/* oklch */ color: oklch(51.5% 0.168 357.5);

Tailwind

colors: {
  custom: {
    50: '#ca7393',
    500: '#ad3068',
    950: '#000000',
  },
}

SCSS

$custom: #ad3068;
$custom-light: #ca7393;
$custom-dark: #000000;

JSON

{
  "hex": "#ad3068",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 104
  },
  "hsl": {
    "h": 333.12,
    "s": 56.561,
    "l": 43.333
  },
  "oklch": {
    "l": 0.51527,
    "c": 0.16778,
    "h": 357.5
  },
  "luminance": 0.11998
}

Semantic roles & 50–950 ramp

primary

#AD3068

secondary

#75C3A0

accent

#E09C48

background

#FDF7F9

surface

#FAEDF1

border

#D3C8CB

text

#14090D

muted

#837B7E

Preview Lab

Preview with #AD3068

Body copy rendered with the generated semantic roles for this colour.

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