#AD302C#AD302C

#AD302C is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.1% C 0.162 H 26.7°. Best body text is #FFFFFF at 6.49:1 contrast (WCAG AA passes).

Color values

HEX	#AD302C
RGB	rgb(173, 48, 44)
HSL	hsl(2, 59%, 43%)
HSV	hsv(2, 75%, 68%)
CMYK	cmyk(0%, 72.3%, 74.6%, 32.2%)
CIE-LAB	lab(39.89, 50.16, 32.44)
CIE-LCH	lch(39.89, 59.74, 32.89°)
OKLab	oklab(50.11% 0.145 0.073)
OKLCH	oklch(50.11% 0.162 26.7)
XYZ	xyz(18.7473, 11.1828, 3.5537)
Luminance	0.1118 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD302C #2CA9AD

analogous

#AD2C69 #AD302C #AD702C

triadic

#AD302C #2CAD30 #302CAD

tetradic

#AD302C #69AD2C #2CA9AD #702CAD

square

#AD302C #69AD2C #2CA9AD #702CAD

split-complementary

#AD302C #2CAD70 #2C69AD

monochromatic

#4B1513 #7C2220 #AD302C #D04A46 #DC7A77

Accessibility & contrast

On white

6.49

#AD302C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#AD302C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD302C

6.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD302C	#FFFFFF	#000000	##FFFFFF
##AD302C	1.00	6.49	3.24	6.49
#FFFFFF	6.49	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544D2A

Deuteranopia (green-blind)

#746827

Tritanopia (blue-blind)

#BE0030

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad302c;
/* rgb */ color: rgb(173, 48, 44);
/* oklch */ color: oklch(50.1% 0.162 26.7);

Tailwind

colors: {
  custom: {
    50: '#ce7165',
    500: '#ad302c',
    950: '#000000',
  },
}

SCSS

$custom: #ad302c;
$custom-light: #ce7165;
$custom-dark: #000000;

JSON

{
  "hex": "#ad302c",
  "rgb": {
    "r": 173,
    "g": 48,
    "b": 44
  },
  "hsl": {
    "h": 1.86,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.50109,
    "c": 0.16229,
    "h": 26.7
  },
  "luminance": 0.1118
}

Semantic roles & 50–950 ramp

primary

#AD302C

secondary

#71C2C4

accent

#DEE345

background

#FDF7F6

surface

#FBEDEB

border

#D4C8C6

text

#150805

muted

#837B7A

Preview Lab

Preview with #AD302C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →