#AD2F73#AD2F73

#AD2F73 is a mid, vivid pink. Relative luminance 0.122; OKLCH L 51.8% C 0.174 H 351.9°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).

Color values

HEX	#AD2F73
RGB	rgb(173, 47, 115)
HSL	hsl(328, 57%, 43%)
HSV	hsv(328, 73%, 68%)
CMYK	cmyk(0%, 72.8%, 33.5%, 32.2%)
CIE-LAB	lab(41.47, 56.23, -9.53)
CIE-LCH	lch(41.47, 57.03, 350.38°)
OKLab	oklab(51.83% 0.172 -0.0246)
OKLCH	oklch(51.83% 0.174 351.9)
XYZ	xyz(21.3458, 12.1576, 17.4389)
Luminance	0.1216 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2F73 #2FAD69

analogous

#A82FAD #AD2F73 #AD2F34

triadic

#AD2F73 #73AD2F #2F73AD

tetradic

#AD2F73 #ADA82F #2FAD69 #2F34AD

square

#AD2F73 #ADA82F #2FAD69 #2F34AD

split-complementary

#AD2F73 #34AD2F #2FADA8

monochromatic

#4D1533 #7D2253 #AD2F73 #CE4B92 #DB7BAF

Accessibility & contrast

On white

6.12

#AD2F73 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD2F73 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2F73

6.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2F73	#FFFFFF	#000000	##FFFFFF
##AD2F73	1.00	6.12	3.43	6.12
#FFFFFF	6.12	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#445375

Deuteranopia (green-blind)

#686A70

Tritanopia (blue-blind)

#BA264D

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad2f73;
/* rgb */ color: rgb(173, 47, 115);
/* oklch */ color: oklch(51.8% 0.174 351.9);

Tailwind

colors: {
  custom: {
    50: '#ca739b',
    500: '#ad2f73',
    950: '#000000',
  },
}

SCSS

$custom: #ad2f73;
$custom-light: #ca739b;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2f73",
  "rgb": {
    "r": 173,
    "g": 47,
    "b": 115
  },
  "hsl": {
    "h": 327.619,
    "s": 57.273,
    "l": 43.137
  },
  "oklch": {
    "l": 0.51833,
    "c": 0.17379,
    "h": 351.9
  },
  "luminance": 0.12155
}

Semantic roles & 50–950 ramp

primary

#AD2F73

secondary

#74C499

accent

#E18E47

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD2F73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →