#AD2F48#AD2F48

#AD2F48 is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.162 H 13.9°. Best body text is #FFFFFF at 6.41:1 contrast (WCAG AA passes).

Color values

HEX	#AD2F48
RGB	rgb(173, 47, 72)
HSL	hsl(348, 57%, 43%)
HSV	hsv(348, 73%, 68%)
CMYK	cmyk(0%, 72.8%, 58.4%, 32.2%)
CIE-LAB	lab(40.23, 52.15, 15.67)
CIE-LCH	lch(40.23, 54.45, 16.73°)
OKLab	oklab(50.52% 0.157 0.0388)
OKLCH	oklch(50.52% 0.162 13.9)
XYZ	xyz(19.4217, 11.3879, 7.3050)
Luminance	0.1139 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2F48 #2FAD94

analogous

#AD2F87 #AD2F48 #AD552F

triadic

#AD2F48 #48AD2F #2F48AD

tetradic

#AD2F48 #87AD2F #2FAD94 #552FAD

square

#AD2F48 #87AD2F #2FAD94 #552FAD

split-complementary

#AD2F48 #2FAD55 #2F87AD

monochromatic

#4D1520 #7D2234 #AD2F48 #CE4B65 #DB7B8E

Accessibility & contrast

On white

6.41

#AD2F48 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.28

#AD2F48 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2F48

6.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2F48	#FFFFFF	#000000	##FFFFFF
##AD2F48	1.00	6.41	3.28	6.41
#FFFFFF	6.41	1.00	21.00	1.00
#000000	3.28	21.00	1.00	21.00
##FFFFFF	6.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504E48

Deuteranopia (green-blind)

#706845

Tritanopia (blue-blind)

#BD0B39

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ad2f48;
/* rgb */ color: rgb(173, 47, 72);
/* oklch */ color: oklch(50.5% 0.162 13.9);

Tailwind

colors: {
  custom: {
    50: '#cc717a',
    500: '#ad2f48',
    950: '#000000',
  },
}

SCSS

$custom: #ad2f48;
$custom-light: #cc717a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2f48",
  "rgb": {
    "r": 173,
    "g": 47,
    "b": 72
  },
  "hsl": {
    "h": 348.095,
    "s": 57.273,
    "l": 43.137
  },
  "oklch": {
    "l": 0.50515,
    "c": 0.16169,
    "h": 13.9
  },
  "luminance": 0.11385
}

Semantic roles & 50–950 ramp

primary

#AD2F48

secondary

#74C4B4

accent

#E1C247

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD2F48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →