#AD2F44#AD2F44

#AD2F44 is a mid, vivid red. Relative luminance 0.113; OKLCH L 50.4% C 0.162 H 15.9°. Best body text is #FFFFFF at 6.43:1 contrast (WCAG AA passes).

Color values

HEX	#AD2F44
RGB	rgb(173, 47, 68)
HSL	hsl(350, 57%, 43%)
HSV	hsv(350, 73%, 68%)
CMYK	cmyk(0%, 72.8%, 60.7%, 32.2%)
CIE-LAB	lab(40.14, 51.87, 18.08)
CIE-LCH	lch(40.14, 54.92, 19.21°)
OKLab	oklab(50.43% 0.1554 0.0442)
OKLCH	oklch(50.43% 0.162 15.9)
XYZ	xyz(19.2954, 11.3374, 6.6400)
Luminance	0.1134 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2F44 #2FAD98

analogous

#AD2F83 #AD2F44 #AD592F

triadic

#AD2F44 #44AD2F #2F44AD

tetradic

#AD2F44 #83AD2F #2FAD98 #592FAD

square

#AD2F44 #83AD2F #2FAD98 #592FAD

split-complementary

#AD2F44 #2FAD59 #2F83AD

monochromatic

#4D151E #7D2231 #AD2F44 #CE4B61 #DB7B8B

Accessibility & contrast

On white

6.43

#AD2F44 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.27

#AD2F44 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2F44

6.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2F44	#FFFFFF	#000000	##FFFFFF
##AD2F44	1.00	6.43	3.27	6.43
#FFFFFF	6.43	1.00	21.00	1.00
#000000	3.27	21.00	1.00	21.00
##FFFFFF	6.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#514E44

Deuteranopia (green-blind)

#716841

Tritanopia (blue-blind)

#BE0738

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ad2f44;
/* rgb */ color: rgb(173, 47, 68);
/* oklch */ color: oklch(50.4% 0.162 15.9);

Tailwind

colors: {
  custom: {
    50: '#cc7177',
    500: '#ad2f44',
    950: '#000000',
  },
}

SCSS

$custom: #ad2f44;
$custom-light: #cc7177;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2f44",
  "rgb": {
    "r": 173,
    "g": 47,
    "b": 68
  },
  "hsl": {
    "h": 350,
    "s": 57.273,
    "l": 43.137
  },
  "oklch": {
    "l": 0.50426,
    "c": 0.16153,
    "h": 15.9
  },
  "luminance": 0.11335
}

Semantic roles & 50–950 ramp

primary

#AD2F44

secondary

#74C4B6

accent

#E1C747

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150808

muted

#837B7B

Preview Lab

Preview with #AD2F44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →