#AD2E7D#AD2E7D
#AD2E7D is a mid, vivid pink. Relative luminance 0.123; OKLCH L 52.1% C 0.180 H 347.0°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2E7D |
|---|---|
| RGB | rgb(173, 46, 125) |
| HSL | hsl(323, 58%, 43%) |
| HSV | hsv(323, 73%, 68%) |
| CMYK | cmyk(0%, 73.4%, 27.7%, 32.2%) |
| CIE-LAB | lab(41.72, 57.79, -15.34) |
| CIE-LCH | lch(41.72, 59.79, 345.14°) |
| OKLab | oklab(52.15% 0.1756 -0.0405) |
| OKLCH | oklch(52.15% 0.18 347) |
| XYZ | xyz(21.9133, 12.3213, 20.6223) |
| Luminance | 0.1232 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.29
Mediumvioletred
#C71585
ΔE00 4.47
Red Violet
#9E0168
ΔE00 6.30
Deep Magenta
#A0025C
ΔE00 7.55
Warm Purple
#952E8F
ΔE00 7.86
Dark Fuchsia
#9D0759
ΔE00 8.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2E7D #2EAD5E
analogous
#9D2EAD #AD2E7D #AD2E3D
triadic
#AD2E7D #7DAD2E #2E7DAD
tetradic
#AD2E7D #AD9D2E #2EAD5E #2E3DAD
square
#AD2E7D #AD9D2E #2EAD5E #2E3DAD
split-complementary
#AD2E7D #3DAD2E #2EAD9D
monochromatic
#4C1437 #7D215A #AD2E7D #CF499C #DC7AB7
Accessibility & contrast
On white
6.06
#AD2E7D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.46
#AD2E7D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2E7D
6.06:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2E7D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2E7D | 1.00 | 6.06 | 3.46 | 6.06 |
| #FFFFFF | 6.06 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.06 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F547F
Deuteranopia (green-blind)
#656A7A
Tritanopia (blue-blind)
#B92A51
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad2e7d; /* rgb */ color: rgb(173, 46, 125); /* oklch */ color: oklch(52.1% 0.180 347.0);
Tailwind
colors: {
custom: {
50: '#ca72a2',
500: '#ad2e7d',
950: '#000000',
},
}SCSS
$custom: #ad2e7d; $custom-light: #ca72a2; $custom-dark: #000000;
JSON
{
"hex": "#ad2e7d",
"rgb": {
"r": 173,
"g": 46,
"b": 125
},
"hsl": {
"h": 322.677,
"s": 57.991,
"l": 42.941
},
"oklch": {
"l": 0.52146,
"c": 0.18024,
"h": 347
},
"luminance": 0.12319
}Semantic roles & 50–950 ramp
primary
#AD2E7D
secondary
#73C492
accent
#E18147
background
#FCF7FA
surface
#F9EDF3
border
#D2C8CD
text
#14090F
muted
#827B7F