#AD2E78#AD2E78

#AD2E78 is a mid, vivid pink. Relative luminance 0.122; OKLCH L 51.9% C 0.177 H 349.3°. Best body text is #FFFFFF at 6.11:1 contrast (WCAG AA passes).

Color values

HEX	#AD2E78
RGB	rgb(173, 46, 120)
HSL	hsl(325, 58%, 43%)
HSV	hsv(325, 73%, 68%)
CMYK	cmyk(0%, 73.4%, 30.6%, 32.2%)
CIE-LAB	lab(41.53, 57.17, -12.54)
CIE-LCH	lch(41.53, 58.53, 347.63°)
OKLab	oklab(51.94% 0.1744 -0.0328)
OKLCH	oklch(51.94% 0.178 349.3)
XYZ	xyz(21.6019, 12.1967, 18.9823)
Luminance	0.1219 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2E78 #2EAD63

analogous

#A22EAD #AD2E78 #AD2E39

triadic

#AD2E78 #78AD2E #2E78AD

tetradic

#AD2E78 #ADA22E #2EAD63 #2E39AD

square

#AD2E78 #ADA22E #2EAD63 #2E39AD

split-complementary

#AD2E78 #39AD2E #2EADA2

monochromatic

#4C1435 #7D2156 #AD2E78 #CF4997 #DC7AB3

Accessibility & contrast

On white

6.11

#AD2E78 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.44

#AD2E78 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2E78

6.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2E78	#FFFFFF	#000000	##FFFFFF
##AD2E78	1.00	6.11	3.44	6.11
#FFFFFF	6.11	1.00	21.00	1.00
#000000	3.44	21.00	1.00	21.00
##FFFFFF	6.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#42547A

Deuteranopia (green-blind)

#666A75

Tritanopia (blue-blind)

#BA274F

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad2e78;
/* rgb */ color: rgb(173, 46, 120);
/* oklch */ color: oklch(51.9% 0.177 349.3);

Tailwind

colors: {
  custom: {
    50: '#ca729f',
    500: '#ad2e78',
    950: '#000000',
  },
}

SCSS

$custom: #ad2e78;
$custom-light: #ca729f;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2e78",
  "rgb": {
    "r": 173,
    "g": 46,
    "b": 120
  },
  "hsl": {
    "h": 325.039,
    "s": 57.991,
    "l": 42.941
  },
  "oklch": {
    "l": 0.51939,
    "c": 0.1775,
    "h": 349.3
  },
  "luminance": 0.12194
}

Semantic roles & 50–950 ramp

primary

#AD2E78

secondary

#73C495

accent

#E18747

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14090E

muted

#827B7E

Preview Lab

Preview with #AD2E78

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →