#AD2DB4#AD2DB4

#AD2DB4 is a mid, highly saturated purple. Relative luminance 0.141; OKLCH L 54.9% C 0.220 H 325.8°. Best body text is #FFFFFF at 5.51:1 contrast (WCAG AA passes).

Color values

HEX	#AD2DB4
RGB	rgb(173, 45, 180)
HSL	hsl(297, 60%, 44%)
HSV	hsv(297, 75%, 71%)
CMYK	cmyk(3.9%, 75%, 0%, 29.4%)
CIE-LAB	lab(44.32, 66.29, -44.42)
CIE-LCH	lch(44.32, 79.79, 326.17°)
OKLab	oklab(54.89% 0.1815 -0.1236)
OKLCH	oklch(54.89% 0.22 325.8)
XYZ	xyz(26.4096, 14.0581, 44.4936)
Luminance	0.1406 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2DB4 #34B42D

analogous

#6A2DB4 #AD2DB4 #B42D78

triadic

#AD2DB4 #B4AD2D #2DB4AD

tetradic

#AD2DB4 #B46A2D #34B42D #2D78B4

square

#AD2DB4 #B46A2D #34B42D #2D78B4

split-complementary

#AD2DB4 #78B42D #2DB46A

monochromatic

#4F1552 #7E2183 #AD2DB4 #CB4CD2 #D97DDE

Accessibility & contrast

On white

5.51

#AD2DB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#AD2DB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2DB4

5.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2DB4	#FFFFFF	#000000	##FFFFFF
##AD2DB4	1.00	5.51	3.81	5.51
#FFFFFF	5.51	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FB8

Deuteranopia (green-blind)

#4C6EB1

Tritanopia (blue-blind)

#B1456F

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #ad2db4;
/* rgb */ color: rgb(173, 45, 180);
/* oklch */ color: oklch(54.9% 0.220 325.8);

Tailwind

colors: {
  custom: {
    50: '#c974cb',
    500: '#ad2db4',
    950: '#000000',
  },
}

SCSS

$custom: #ad2db4;
$custom-light: #c974cb;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2db4",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 180
  },
  "hsl": {
    "h": 296.889,
    "s": 60,
    "l": 44.118
  },
  "oklch": {
    "l": 0.54894,
    "c": 0.21962,
    "h": 325.8
  },
  "luminance": 0.14056
}

Semantic roles & 50–950 ramp

primary

#AD2DB4

secondary

#7AC776

accent

#E3454D

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD2DB4

Body copy rendered with the generated semantic roles for this colour.

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