#AD2DA9#AD2DA9

#AD2DA9 is a mid, highly saturated purple. Relative luminance 0.136; OKLCH L 54.2% C 0.211 H 329.4°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#AD2DA9
RGB	rgb(173, 45, 169)
HSL	hsl(302, 59%, 43%)
HSV	hsv(302, 74%, 68%)
CMYK	cmyk(0%, 74%, 2.3%, 32.2%)
CIE-LAB	lab(43.69, 64.47, -38.90)
CIE-LCH	lch(43.69, 75.30, 328.89°)
OKLab	oklab(54.25% 0.1817 -0.1075)
OKLCH	oklch(54.25% 0.211 329.4)
XYZ	xyz(25.3332, 13.6275, 38.8245)
Luminance	0.1363 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2DA9 #2DAD31

analogous

#712DAD #AD2DA9 #AD2D69

triadic

#AD2DA9 #A9AD2D #2DA9AD

tetradic

#AD2DA9 #AD712D #2DAD31 #2D69AD

square

#AD2DA9 #AD712D #2DAD31 #2D69AD

split-complementary

#AD2DA9 #69AD2D #2DAD71

monochromatic

#4C144A #7C207A #AD2DA9 #CF48CB #DC78D9

Accessibility & contrast

On white

5.64

#AD2DA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#AD2DA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2DA9

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2DA9	#FFFFFF	#000000	##FFFFFF
##AD2DA9	1.00	5.64	3.73	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#195CAC

Deuteranopia (green-blind)

#536DA6

Tritanopia (blue-blind)

#B33F69

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad2da9;
/* rgb */ color: rgb(173, 45, 169);
/* oklch */ color: oklch(54.2% 0.211 329.4);

Tailwind

colors: {
  custom: {
    50: '#c974c3',
    500: '#ad2da9',
    950: '#000000',
  },
}

SCSS

$custom: #ad2da9;
$custom-light: #c974c3;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2da9",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 169
  },
  "hsl": {
    "h": 301.875,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54249,
    "c": 0.21116,
    "h": 329.4
  },
  "luminance": 0.13626
}

Semantic roles & 50–950 ramp

primary

#AD2DA9

secondary

#72C474

accent

#E24B46

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140912

muted

#827B81

Preview Lab

Preview with #AD2DA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →