#AD2DA8#AD2DA8

#AD2DA8 is a mid, highly saturated purple. Relative luminance 0.136; OKLCH L 54.2% C 0.210 H 329.7°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#AD2DA8
RGB	rgb(173, 45, 168)
HSL	hsl(302, 59%, 43%)
HSV	hsv(302, 74%, 68%)
CMYK	cmyk(0%, 74%, 2.9%, 32.2%)
CIE-LAB	lab(43.64, 64.31, -38.39)
CIE-LCH	lch(43.64, 74.90, 329.16°)
OKLab	oklab(54.19% 0.1817 -0.1061)
OKLCH	oklch(54.19% 0.21 329.7)
XYZ	xyz(25.2397, 13.5901, 38.3320)
Luminance	0.1359 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2DA8 #2DAD32

analogous

#722DAD #AD2DA8 #AD2D68

triadic

#AD2DA8 #A8AD2D #2DA8AD

tetradic

#AD2DA8 #AD722D #2DAD32 #2D68AD

square

#AD2DA8 #AD722D #2DAD32 #2D68AD

split-complementary

#AD2DA8 #68AD2D #2DAD72

monochromatic

#4C144A #7C2079 #AD2DA8 #CF48CA #DC78D8

Accessibility & contrast

On white

5.65

#AD2DA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#AD2DA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2DA8

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2DA8	#FFFFFF	#000000	##FFFFFF
##AD2DA8	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B5CAB

Deuteranopia (green-blind)

#536DA5

Tritanopia (blue-blind)

#B33F68

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #ad2da8;
/* rgb */ color: rgb(173, 45, 168);
/* oklch */ color: oklch(54.2% 0.210 329.7);

Tailwind

colors: {
  custom: {
    50: '#c974c2',
    500: '#ad2da8',
    950: '#000000',
  },
}

SCSS

$custom: #ad2da8;
$custom-light: #c974c2;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2da8",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 168
  },
  "hsl": {
    "h": 302.344,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54192,
    "c": 0.21041,
    "h": 329.7
  },
  "luminance": 0.13588
}

Semantic roles & 50–950 ramp

primary

#AD2DA8

secondary

#72C475

accent

#E24C46

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140912

muted

#827B81

Preview Lab

Preview with #AD2DA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →