#AD2D9D#AD2D9D

#AD2D9D is a mid, highly saturated purple. Relative luminance 0.132; OKLCH L 53.6% C 0.202 H 333.7°. Best body text is #FFFFFF at 5.77:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D9D
RGB	rgb(173, 45, 157)
HSL	hsl(308, 59%, 43%)
HSV	hsv(308, 74%, 68%)
CMYK	cmyk(0%, 74%, 9.2%, 32.2%)
CIE-LAB	lab(43.06, 62.59, -32.74)
CIE-LCH	lch(43.06, 70.64, 332.39°)
OKLab	oklab(53.59% 0.1813 -0.0897)
OKLCH	oklch(53.59% 0.202 333.7)
XYZ	xyz(24.2580, 13.1974, 33.1615)
Luminance	0.1320 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D9D #2DAD3D

analogous

#7D2DAD #AD2D9D #AD2D5D

triadic

#AD2D9D #9DAD2D #2D9DAD

tetradic

#AD2D9D #AD7D2D #2DAD3D #2D5DAD

square

#AD2D9D #AD7D2D #2DAD3D #2D5DAD

split-complementary

#AD2D9D #5DAD2D #2DAD7D

monochromatic

#4C1445 #7C2071 #AD2D9D #CF48BE #DC78D0

Accessibility & contrast

On white

5.77

#AD2D9D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#AD2D9D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D9D

5.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D9D	#FFFFFF	#000000	##FFFFFF
##AD2D9D	1.00	5.77	3.64	5.77
#FFFFFF	5.77	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#295AA0

Deuteranopia (green-blind)

#596C9A

Tritanopia (blue-blind)

#B53962

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad2d9d;
/* rgb */ color: rgb(173, 45, 157);
/* oklch */ color: oklch(53.6% 0.202 333.7);

Tailwind

colors: {
  custom: {
    50: '#c973ba',
    500: '#ad2d9d',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d9d;
$custom-light: #c973ba;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d9d",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 157
  },
  "hsl": {
    "h": 307.5,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.53588,
    "c": 0.20228,
    "h": 333.7
  },
  "luminance": 0.13195
}

Semantic roles & 50–950 ramp

primary

#AD2D9D

secondary

#72C47C

accent

#E25946

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2D9D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →