#AD2D97#AD2D97

#AD2D97 is a mid, vivid pink. Relative luminance 0.130; OKLCH L 53.3% C 0.198 H 335.9°. Best body text is #FFFFFF at 5.83:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D97
RGB	rgb(173, 45, 151)
HSL	hsl(310, 59%, 43%)
HSV	hsv(310, 74%, 68%)
CMYK	cmyk(0%, 74%, 12.7%, 32.2%)
CIE-LAB	lab(42.76, 61.69, -29.59)
CIE-LCH	lch(42.76, 68.42, 334.37°)
OKLab	oklab(53.27% 0.1808 -0.0807)
OKLCH	oklch(53.27% 0.198 335.9)
XYZ	xyz(23.7582, 12.9975, 30.5297)
Luminance	0.1300 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D97 #2DAD43

analogous

#832DAD #AD2D97 #AD2D57

triadic

#AD2D97 #97AD2D #2D97AD

tetradic

#AD2D97 #AD832D #2DAD43 #2D57AD

square

#AD2D97 #AD832D #2DAD43 #2D57AD

split-complementary

#AD2D97 #57AD2D #2DAD83

monochromatic

#4C1442 #7C206D #AD2D97 #CF48B8 #DC78CB

Accessibility & contrast

On white

5.83

#AD2D97 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.60

#AD2D97 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D97

5.83:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D97	#FFFFFF	#000000	##FFFFFF
##AD2D97	1.00	5.83	3.60	5.83
#FFFFFF	5.83	1.00	21.00	1.00
#000000	3.60	21.00	1.00	21.00
##FFFFFF	5.83	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2E599A

Deuteranopia (green-blind)

#5B6C94

Tritanopia (blue-blind)

#B6365F

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad2d97;
/* rgb */ color: rgb(173, 45, 151);
/* oklch */ color: oklch(53.3% 0.198 335.9);

Tailwind

colors: {
  custom: {
    50: '#c973b6',
    500: '#ad2d97',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d97;
$custom-light: #c973b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d97",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 151
  },
  "hsl": {
    "h": 310.313,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.53275,
    "c": 0.19801,
    "h": 335.9
  },
  "luminance": 0.12995
}

Semantic roles & 50–950 ramp

primary

#AD2D97

secondary

#72C480

accent

#E26146

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2D97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →