#AD2D91#AD2D91

#AD2D91 is a mid, vivid pink. Relative luminance 0.128; OKLCH L 53.0% C 0.194 H 338.3°. Best body text is #FFFFFF at 5.90:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D91
RGB	rgb(173, 45, 145)
HSL	hsl(313, 59%, 43%)
HSV	hsv(313, 74%, 68%)
CMYK	cmyk(0%, 74%, 16.2%, 32.2%)
CIE-LAB	lab(42.47, 60.82, -26.41)
CIE-LCH	lch(42.47, 66.31, 336.53°)
OKLab	oklab(52.97% 0.1802 -0.0716)
OKLCH	oklch(52.97% 0.194 338.3)
XYZ	xyz(23.2833, 12.8076, 28.0285)
Luminance	0.1280 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D91 #2DAD49

analogous

#892DAD #AD2D91 #AD2D51

triadic

#AD2D91 #91AD2D #2D91AD

tetradic

#AD2D91 #AD892D #2DAD49 #2D51AD

square

#AD2D91 #AD892D #2DAD49 #2D51AD

split-complementary

#AD2D91 #51AD2D #2DAD89

monochromatic

#4C1440 #7C2068 #AD2D91 #CF48B2 #DC78C6

Accessibility & contrast

On white

5.90

#AD2D91 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#AD2D91 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D91

5.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D91	#FFFFFF	#000000	##FFFFFF
##AD2D91	1.00	5.90	3.56	5.90
#FFFFFF	5.90	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#335894

Deuteranopia (green-blind)

#5E6B8E

Tritanopia (blue-blind)

#B7335C

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad2d91;
/* rgb */ color: rgb(173, 45, 145);
/* oklch */ color: oklch(53.0% 0.194 338.3);

Tailwind

colors: {
  custom: {
    50: '#c973b1',
    500: '#ad2d91',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d91;
$custom-light: #c973b1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d91",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 145
  },
  "hsl": {
    "h": 313.125,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.52974,
    "c": 0.19387,
    "h": 338.3
  },
  "luminance": 0.12805
}

Semantic roles & 50–950 ramp

primary

#AD2D91

secondary

#72C484

accent

#E26846

background

#FCF7FA

surface

#F9EDF5

border

#D2C8CF

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD2D91

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →