#AD2D90#AD2D90

#AD2D90 is a mid, vivid pink. Relative luminance 0.128; OKLCH L 52.9% C 0.193 H 338.7°. Best body text is #FFFFFF at 5.91:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D90
RGB	rgb(173, 45, 144)
HSL	hsl(314, 59%, 43%)
HSV	hsv(314, 74%, 68%)
CMYK	cmyk(0%, 74%, 16.8%, 32.2%)
CIE-LAB	lab(42.42, 60.68, -25.88)
CIE-LCH	lch(42.42, 65.96, 336.90°)
OKLab	oklab(52.93% 0.18 -0.0701)
OKLCH	oklch(52.93% 0.193 338.7)
XYZ	xyz(23.2066, 12.7768, 27.6241)
Luminance	0.1278 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D90 #2DAD4A

analogous

#8A2DAD #AD2D90 #AD2D50

triadic

#AD2D90 #90AD2D #2D90AD

tetradic

#AD2D90 #AD8A2D #2DAD4A #2D50AD

square

#AD2D90 #AD8A2D #2DAD4A #2D50AD

split-complementary

#AD2D90 #50AD2D #2DAD8A

monochromatic

#4C143F #7C2068 #AD2D90 #CF48B1 #DC78C5

Accessibility & contrast

On white

5.91

#AD2D90 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.56

#AD2D90 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D90

5.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D90	#FFFFFF	#000000	##FFFFFF
##AD2D90	1.00	5.91	3.56	5.91
#FFFFFF	5.91	1.00	21.00	1.00
#000000	3.56	21.00	1.00	21.00
##FFFFFF	5.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#345793

Deuteranopia (green-blind)

#5E6B8D

Tritanopia (blue-blind)

#B7335B

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad2d90;
/* rgb */ color: rgb(173, 45, 144);
/* oklch */ color: oklch(52.9% 0.193 338.7);

Tailwind

colors: {
  custom: {
    50: '#c973b1',
    500: '#ad2d90',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d90;
$custom-light: #c973b1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d90",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 144
  },
  "hsl": {
    "h": 313.594,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.52925,
    "c": 0.1932,
    "h": 338.7
  },
  "luminance": 0.12775
}

Semantic roles & 50–950 ramp

primary

#AD2D90

secondary

#72C484

accent

#E26946

background

#FCF7FA

surface

#F9EDF5

border

#D2C8CF

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD2D90

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →