#AD2D7D#AD2D7D
#AD2D7D is a mid, vivid pink. Relative luminance 0.122; OKLCH L 52.1% C 0.181 H 346.9°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2D7D |
|---|---|
| RGB | rgb(173, 45, 125) |
| HSL | hsl(323, 59%, 43%) |
| HSV | hsv(323, 74%, 68%) |
| CMYK | cmyk(0%, 74%, 27.7%, 32.2%) |
| CIE-LAB | lab(41.60, 58.13, -15.52) |
| CIE-LCH | lch(41.60, 60.16, 345.05°) |
| OKLab | oklab(52.06% 0.1767 -0.041) |
| OKLCH | oklch(52.06% 0.181 346.9) |
| XYZ | xyz(21.8747, 12.2441, 20.6094) |
| Luminance | 0.1224 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.27
Mediumvioletred
#C71585
ΔE00 4.48
Red Violet
#9E0168
ΔE00 6.19
Deep Magenta
#A0025C
ΔE00 7.49
Warm Purple
#952E8F
ΔE00 7.78
Dark Fuchsia
#9D0759
ΔE00 8.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2D7D #2DAD5D
analogous
#9D2DAD #AD2D7D #AD2D3D
triadic
#AD2D7D #7DAD2D #2D7DAD
tetradic
#AD2D7D #AD9D2D #2DAD5D #2D3DAD
square
#AD2D7D #AD9D2D #2DAD5D #2D3DAD
split-complementary
#AD2D7D #3DAD2D #2DAD9D
monochromatic
#4C1437 #7C205A #AD2D7D #CF489D #DC78B7
Accessibility & contrast
On white
6.09
#AD2D7D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.45
#AD2D7D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2D7D
6.09:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2D7D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2D7D | 1.00 | 6.09 | 3.45 | 6.09 |
| #FFFFFF | 6.09 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.45 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.09 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F547F
Deuteranopia (green-blind)
#656A7A
Tritanopia (blue-blind)
#B92951
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #ad2d7d; /* rgb */ color: rgb(173, 45, 125); /* oklch */ color: oklch(52.1% 0.181 346.9);
Tailwind
colors: {
custom: {
50: '#ca72a2',
500: '#ad2d7d',
950: '#000000',
},
}SCSS
$custom: #ad2d7d; $custom-light: #ca72a2; $custom-dark: #000000;
JSON
{
"hex": "#ad2d7d",
"rgb": {
"r": 173,
"g": 45,
"b": 125
},
"hsl": {
"h": 322.5,
"s": 58.716,
"l": 42.745
},
"oklch": {
"l": 0.52058,
"c": 0.18138,
"h": 346.9
},
"luminance": 0.12242
}Semantic roles & 50–950 ramp
primary
#AD2D7D
secondary
#72C491
accent
#E28046
background
#FCF7FA
surface
#F9EDF3
border
#D2C8CD
text
#14090F
muted
#827B7F