#AD2D61#AD2D61

#AD2D61 is a mid, vivid pink. Relative luminance 0.116; OKLCH L 51.0% C 0.169 H 0.6°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D61
RGB	rgb(173, 45, 97)
HSL	hsl(336, 59%, 43%)
HSV	hsv(336, 74%, 68%)
CMYK	cmyk(0%, 74%, 43.9%, 32.2%)
CIE-LAB	lab(40.62, 54.99, 0.46)
CIE-LCH	lch(40.62, 54.99, 0.48°)
OKLab	oklab(51.01% 0.1687 0.0018)
OKLCH	oklch(51.01% 0.169 0.6)
XYZ	xyz(20.3312, 11.6267, 12.4805)
Luminance	0.1162 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D61 #2DAD79

analogous

#AD2DA1 #AD2D61 #AD392D

triadic

#AD2D61 #61AD2D #2D61AD

tetradic

#AD2D61 #A1AD2D #2DAD79 #392DAD

square

#AD2D61 #A1AD2D #2DAD79 #392DAD

split-complementary

#AD2D61 #2DAD39 #2DA1AD

monochromatic

#4C142B #7C2046 #AD2D61 #CF487F #DC78A1

Accessibility & contrast

On white

6.32

#AD2D61 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#AD2D61 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D61

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D61	#FFFFFF	#000000	##FFFFFF
##AD2D61	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#495062

Deuteranopia (green-blind)

#6C695E

Tritanopia (blue-blind)

#BC1843

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad2d61;
/* rgb */ color: rgb(173, 45, 97);
/* oklch */ color: oklch(51.0% 0.169 0.6);

Tailwind

colors: {
  custom: {
    50: '#cb718d',
    500: '#ad2d61',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d61;
$custom-light: #cb718d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d61",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 97
  },
  "hsl": {
    "h": 335.625,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51014,
    "c": 0.16869,
    "h": 0.6
  },
  "luminance": 0.11624
}

Semantic roles & 50–950 ramp

primary

#AD2D61

secondary

#72C4A3

accent

#E2A346

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14080C

muted

#837B7D

Preview Lab

Preview with #AD2D61

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →