#AD2D46#AD2D46

#AD2D46 is a mid, vivid red. Relative luminance 0.112; OKLCH L 50.3% C 0.164 H 14.4°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D46
RGB	rgb(173, 45, 70)
HSL	hsl(348, 59%, 43%)
HSV	hsv(348, 74%, 68%)
CMYK	cmyk(0%, 74%, 59.5%, 32.2%)
CIE-LAB	lab(39.93, 52.72, 16.53)
CIE-LCH	lch(39.93, 55.25, 17.41°)
OKLab	oklab(50.28% 0.1585 0.0407)
OKLCH	oklch(50.28% 0.164 14.4)
XYZ	xyz(19.2794, 11.2060, 6.9409)
Luminance	0.1120 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D46 #2DAD94

analogous

#AD2D86 #AD2D46 #AD542D

triadic

#AD2D46 #46AD2D #2D46AD

tetradic

#AD2D46 #86AD2D #2DAD94 #542DAD

square

#AD2D46 #86AD2D #2DAD94 #542DAD

split-complementary

#AD2D46 #2DAD54 #2D86AD

monochromatic

#4C141F #7C2032 #AD2D46 #CF4862 #DC788C

Accessibility & contrast

On white

6.48

#AD2D46 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#AD2D46 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D46

6.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D46	#FFFFFF	#000000	##FFFFFF
##AD2D46	1.00	6.48	3.24	6.48
#FFFFFF	6.48	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4D46

Deuteranopia (green-blind)

#706843

Tritanopia (blue-blind)

#BD0237

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2d46;
/* rgb */ color: rgb(173, 45, 70);
/* oklch */ color: oklch(50.3% 0.164 14.4);

Tailwind

colors: {
  custom: {
    50: '#cc7079',
    500: '#ad2d46',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d46;
$custom-light: #cc7079;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d46",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 70
  },
  "hsl": {
    "h": 348.281,
    "s": 58.716,
    "l": 42.745
  },
  "oklch": {
    "l": 0.50278,
    "c": 0.16362,
    "h": 14.4
  },
  "luminance": 0.11203
}

Semantic roles & 50–950 ramp

primary

#AD2D46

secondary

#72C4B4

accent

#E2C346

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD2D46

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →