#AD2D24#AD2D24

#AD2D24 is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.7% C 0.166 H 28.7°. Best body text is #FFFFFF at 6.61:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D24
RGB	rgb(173, 45, 36)
HSL	hsl(4, 66%, 41%)
HSV	hsv(4, 79%, 68%)
CMYK	cmyk(0%, 74%, 79.2%, 32.2%)
CIE-LAB	lab(39.40, 50.95, 36.50)
CIE-LCH	lch(39.40, 62.67, 35.62°)
OKLab	oklab(49.71% 0.1457 0.0797)
OKLCH	oklch(49.71% 0.166 28.7)
XYZ	xyz(18.4926, 10.8913, 2.7972)
Luminance	0.1089 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D24 #24A4AD

analogous

#AD245F #AD2D24 #AD7124

triadic

#AD2D24 #24AD2D #2D24AD

tetradic

#AD2D24 #5FAD24 #24A4AD #7124AD

square

#AD2D24 #5FAD24 #24A4AD #7124AD

split-complementary

#AD2D24 #24AD71 #245FAD

monochromatic

#48130F #7A2019 #AD2D24 #D64339 #E0736B

Accessibility & contrast

On white

6.61

#AD2D24 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.18

#AD2D24 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D24

6.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D24	#FFFFFF	#000000	##FFFFFF
##AD2D24	1.00	6.61	3.18	6.61
#FFFFFF	6.61	1.00	21.00	1.00
#000000	3.18	21.00	1.00	21.00
##FFFFFF	6.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544B22

Deuteranopia (green-blind)

#73671E

Tritanopia (blue-blind)

#BF002C

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2d24;
/* rgb */ color: rgb(173, 45, 36);
/* oklch */ color: oklch(49.7% 0.166 28.7);

Tailwind

colors: {
  custom: {
    50: '#ce7060',
    500: '#ad2d24',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d24;
$custom-light: #ce7060;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d24",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 36
  },
  "hsl": {
    "h": 3.942,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.49714,
    "c": 0.16609,
    "h": 28.7
  },
  "luminance": 0.10888
}

Semantic roles & 50–950 ramp

primary

#AD2D24

secondary

#66C0C6

accent

#DDE93F

background

#FDF7F5

surface

#FBEDE9

border

#D4C8C5

text

#150805

muted

#837B79

Preview Lab

Preview with #AD2D24

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →