#AD2D1F#AD2D1F

#AD2D1F is a mid, vivid red. Relative luminance 0.109; OKLCH L 49.7% C 0.167 H 30.2°. Best body text is #FFFFFF at 6.62:1 contrast (WCAG AA passes).

Color values

HEX	#AD2D1F
RGB	rgb(173, 45, 31)
HSL	hsl(6, 70%, 40%)
HSV	hsv(6, 82%, 68%)
CMYK	cmyk(0%, 74%, 82.1%, 32.2%)
CIE-LAB	lab(39.35, 50.78, 39.17)
CIE-LCH	lch(39.35, 64.14, 37.65°)
OKLab	oklab(49.66% 0.1442 0.0838)
OKLCH	oklch(49.66% 0.167 30.2)
XYZ	xyz(18.4215, 10.8628, 2.4228)
Luminance	0.1086 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2D1F #1F9FAD

analogous

#AD1F58 #AD2D1F #AD741F

triadic

#AD2D1F #1FAD2D #2D1FAD

tetradic

#AD2D1F #58AD1F #1F9FAD #741FAD

square

#AD2D1F #58AD1F #1F9FAD #741FAD

split-complementary

#AD2D1F #1FAD74 #1F58AD

monochromatic

#45120C #791F16 #AD2D1F #DA402F #E37063

Accessibility & contrast

On white

6.62

#AD2D1F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#AD2D1F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2D1F

6.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2D1F	#FFFFFF	#000000	##FFFFFF
##AD2D1F	1.00	6.62	3.17	6.62
#FFFFFF	6.62	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544B1C

Deuteranopia (green-blind)

#736719

Tritanopia (blue-blind)

#BF002B

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #ad2d1f;
/* rgb */ color: rgb(173, 45, 31);
/* oklch */ color: oklch(49.7% 0.167 30.2);

Tailwind

colors: {
  custom: {
    50: '#cf705c',
    500: '#ad2d1f',
    950: '#000000',
  },
}

SCSS

$custom: #ad2d1f;
$custom-light: #cf705c;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2d1f",
  "rgb": {
    "r": 173,
    "g": 45,
    "b": 31
  },
  "hsl": {
    "h": 5.915,
    "s": 69.608,
    "l": 40
  },
  "oklch": {
    "l": 0.49663,
    "c": 0.16684,
    "h": 30.2
  },
  "luminance": 0.1086
}

Semantic roles & 50–950 ramp

primary

#AD2D1F

secondary

#60BEC8

accent

#DBEC3B

background

#FEF7F5

surface

#FCEDE9

border

#D5C8C5

text

#160804

muted

#847B79

Preview Lab

Preview with #AD2D1F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →