#AD2CB4#AD2CB4

#AD2CB4 is a mid, highly saturated purple. Relative luminance 0.140; OKLCH L 54.8% C 0.221 H 325.8°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#AD2CB4
RGB	rgb(173, 44, 180)
HSL	hsl(297, 61%, 44%)
HSV	hsv(297, 76%, 71%)
CMYK	cmyk(3.9%, 75.6%, 0%, 29.4%)
CIE-LAB	lab(44.21, 66.60, -44.59)
CIE-LCH	lch(44.21, 80.15, 326.19°)
OKLab	oklab(54.82% 0.1824 -0.1241)
OKLCH	oklch(54.82% 0.221 325.8)
XYZ	xyz(26.3719, 13.9827, 44.4811)
Luminance	0.1398 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2CB4 #33B42C

analogous

#692CB4 #AD2CB4 #B42C77

triadic

#AD2CB4 #B4AD2C #2CB4AD

tetradic

#AD2CB4 #B4692C #33B42C #2C77B4

square

#AD2CB4 #B4692C #33B42C #2C77B4

split-complementary

#AD2CB4 #77B42C #2CB469

monochromatic

#4E1452 #7E2083 #AD2CB4 #CC4AD3 #DA7CDF

Accessibility & contrast

On white

5.53

#AD2CB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#AD2CB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2CB4

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2CB4	#FFFFFF	#000000	##FFFFFF
##AD2CB4	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EB8

Deuteranopia (green-blind)

#4B6EB1

Tritanopia (blue-blind)

#B1446F

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #ad2cb4;
/* rgb */ color: rgb(173, 44, 180);
/* oklch */ color: oklch(54.8% 0.221 325.8);

Tailwind

colors: {
  custom: {
    50: '#c974cb',
    500: '#ad2cb4',
    950: '#000000',
  },
}

SCSS

$custom: #ad2cb4;
$custom-light: #c974cb;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2cb4",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 180
  },
  "hsl": {
    "h": 296.912,
    "s": 60.714,
    "l": 43.922
  },
  "oklch": {
    "l": 0.54817,
    "c": 0.22062,
    "h": 325.8
  },
  "luminance": 0.13981
}

Semantic roles & 50–950 ramp

primary

#AD2CB4

secondary

#79C775

accent

#E4444C

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD2CB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →