#AD2CB3#AD2CB3
#AD2CB3 is a mid, highly saturated purple. Relative luminance 0.139; OKLCH L 54.8% C 0.220 H 326.1°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2CB3 |
|---|---|
| RGB | rgb(173, 44, 179) |
| HSL | hsl(297, 61%, 44%) |
| HSV | hsv(297, 75%, 70%) |
| CMYK | cmyk(3.4%, 75.4%, 0%, 29.8%) |
| CIE-LAB | lab(44.15, 66.43, -44.10) |
| CIE-LCH | lch(44.15, 79.73, 326.42°) |
| OKLab | oklab(54.76% 0.1825 -0.1226) |
| OKLCH | oklch(54.76% 0.22 326.1) |
| XYZ | xyz(26.2704, 13.9421, 43.9465) |
| Luminance | 0.1394 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Barney
#AC1DB8
ΔE00 1.89
Purply
#983FB2
ΔE00 4.08
Medium Purple
#9E43A2
ΔE00 4.40
Ugly Purple
#A442A0
ΔE00 4.54
Darkorchid
#9932CC
ΔE00 6.12
Barney Purple
#A00498
ΔE00 6.29
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2CB3 #32B32C
analogous
#692CB3 #AD2CB3 #B32C75
triadic
#AD2CB3 #B3AD2C #2CB3AD
tetradic
#AD2CB3 #B3692C #32B32C #2C75B3
square
#AD2CB3 #B3692C #32B32C #2C75B3
split-complementary
#AD2CB3 #75B32C #2CB369
monochromatic
#4E1451 #7E2082 #AD2CB3 #CC4AD2 #DA7BDF
Accessibility & contrast
On white
5.54
#AD2CB3 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.79
#AD2CB3 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2CB3
5.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2CB3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2CB3 | 1.00 | 5.54 | 3.79 | 5.54 |
| #FFFFFF | 5.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.79 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005EB7
Deuteranopia (green-blind)
#4C6EB0
Tritanopia (blue-blind)
#B1446E
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #ad2cb3; /* rgb */ color: rgb(173, 44, 179); /* oklch */ color: oklch(54.8% 0.220 326.1);
Tailwind
colors: {
custom: {
50: '#c974ca',
500: '#ad2cb3',
950: '#000000',
},
}SCSS
$custom: #ad2cb3; $custom-light: #c974ca; $custom-dark: #000000;
JSON
{
"hex": "#ad2cb3",
"rgb": {
"r": 173,
"g": 44,
"b": 179
},
"hsl": {
"h": 297.333,
"s": 60.538,
"l": 43.725
},
"oklch": {
"l": 0.54757,
"c": 0.21984,
"h": 326.1
},
"luminance": 0.1394
}Semantic roles & 50–950 ramp
primary
#AD2CB3
secondary
#78C774
accent
#E4444B
background
#FCF7FC
surface
#F9EDF8
border
#D2C8D1
text
#140913
muted
#827B82