#AD2CA3#AD2CA3

#AD2CA3 is a mid, highly saturated purple. Relative luminance 0.133; OKLCH L 53.8% C 0.208 H 331.5°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#AD2CA3
RGB	rgb(173, 44, 163)
HSL	hsl(305, 59%, 43%)
HSV	hsv(305, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 5.8%, 32.2%)
CIE-LAB	lab(43.26, 63.84, -36.01)
CIE-LCH	lch(43.26, 73.30, 330.57°)
OKLab	oklab(53.83% 0.1825 -0.0992)
OKLCH	oklch(53.83% 0.208 331.5)
XYZ	xyz(24.7451, 13.3320, 35.9133)
Luminance	0.1333 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2CA3 #2CAD36

analogous

#762CAD #AD2CA3 #AD2C63

triadic

#AD2CA3 #A3AD2C #2CA3AD

tetradic

#AD2CA3 #AD762C #2CAD36 #2C63AD

square

#AD2CA3 #AD762C #2CAD36 #2C63AD

split-complementary

#AD2CA3 #63AD2C #2CAD76

monochromatic

#4B1347 #7C2075 #AD2CA3 #D046C5 #DC77D5

Accessibility & contrast

On white

5.73

#AD2CA3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#AD2CA3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2CA3

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2CA3	#FFFFFF	#000000	##FFFFFF
##AD2CA3	1.00	5.73	3.67	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#215BA6

Deuteranopia (green-blind)

#556CA0

Tritanopia (blue-blind)

#B43C65

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad2ca3;
/* rgb */ color: rgb(173, 44, 163);
/* oklch */ color: oklch(53.8% 0.208 331.5);

Tailwind

colors: {
  custom: {
    50: '#c973bf',
    500: '#ad2ca3',
    950: '#000000',
  },
}

SCSS

$custom: #ad2ca3;
$custom-light: #c973bf;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2ca3",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 163
  },
  "hsl": {
    "h": 304.651,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.53833,
    "c": 0.20773,
    "h": 331.5
  },
  "luminance": 0.1333
}

Semantic roles & 50–950 ramp

primary

#AD2CA3

secondary

#71C477

accent

#E35145

background

#FCF7FB

surface

#F9EDF7

border

#D2C8D0

text

#140912

muted

#827B81

Preview Lab

Preview with #AD2CA3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →