#AD2C9B#AD2C9B
#AD2C9B is a mid, highly saturated purple. Relative luminance 0.131; OKLCH L 53.4% C 0.202 H 334.4°. Best body text is #FFFFFF at 5.82:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2C9B |
|---|---|
| RGB | rgb(173, 44, 155) |
| HSL | hsl(308, 59%, 43%) |
| HSV | hsv(308, 75%, 68%) |
| CMYK | cmyk(0%, 74.6%, 10.4%, 32.2%) |
| CIE-LAB | lab(42.84, 62.61, -31.87) |
| CIE-LCH | lch(42.84, 70.26, 333.02°) |
| OKLab | oklab(53.4% 0.1821 -0.0872) |
| OKLCH | oklch(53.4% 0.202 334.4) |
| XYZ | xyz(24.0509, 13.0543, 32.2570) |
| Luminance | 0.1305 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 3.53
Medium Purple
#9E43A2
ΔE00 4.34
Warm Purple
#952E8F
ΔE00 4.66
Barney Purple
#A00498
ΔE00 5.21
Barney
#AC1DB8
ΔE00 5.52
Purply
#983FB2
ΔE00 6.84
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2C9B #2CAD3E
analogous
#7E2CAD #AD2C9B #AD2C5B
triadic
#AD2C9B #9BAD2C #2C9BAD
tetradic
#AD2C9B #AD7E2C #2CAD3E #2C5BAD
square
#AD2C9B #AD7E2C #2CAD3E #2C5BAD
split-complementary
#AD2C9B #5BAD2C #2CAD7E
monochromatic
#4B1344 #7C206F #AD2C9B #D046BD #DC77CE
Accessibility & contrast
On white
5.82
#AD2C9B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.61
#AD2C9B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2C9B
5.82:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2C9B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2C9B | 1.00 | 5.82 | 3.61 | 5.82 |
| #FFFFFF | 5.82 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.61 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.82 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#2A599E
Deuteranopia (green-blind)
#596C98
Tritanopia (blue-blind)
#B53861
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #ad2c9b; /* rgb */ color: rgb(173, 44, 155); /* oklch */ color: oklch(53.4% 0.202 334.4);
Tailwind
colors: {
custom: {
50: '#c973b9',
500: '#ad2c9b',
950: '#000000',
},
}SCSS
$custom: #ad2c9b; $custom-light: #c973b9; $custom-dark: #000000;
JSON
{
"hex": "#ad2c9b",
"rgb": {
"r": 173,
"g": 44,
"b": 155
},
"hsl": {
"h": 308.372,
"s": 59.447,
"l": 42.549
},
"oklch": {
"l": 0.53401,
"c": 0.20191,
"h": 334.4
},
"luminance": 0.13052
}Semantic roles & 50–950 ramp
primary
#AD2C9B
secondary
#71C47C
accent
#E35B45
background
#FCF7FB
surface
#F9EDF6
border
#D2C8D0
text
#140911
muted
#827B80