#AD2C98#AD2C98

#AD2C98 is a mid, vivid purple. Relative luminance 0.130; OKLCH L 53.2% C 0.200 H 335.5°. Best body text is #FFFFFF at 5.85:1 contrast (WCAG AA passes).

Color values

HEX	#AD2C98
RGB	rgb(173, 44, 152)
HSL	hsl(310, 59%, 43%)
HSV	hsv(310, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 12.1%, 32.2%)
CIE-LAB	lab(42.69, 62.16, -30.30)
CIE-LCH	lch(42.69, 69.15, 334.02°)
OKLab	oklab(53.24% 0.1819 -0.0827)
OKLCH	oklch(53.24% 0.2 335.5)
XYZ	xyz(23.8021, 12.9547, 30.9466)
Luminance	0.1295 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2C98 #2CAD41

analogous

#812CAD #AD2C98 #AD2C58

triadic

#AD2C98 #98AD2C #2C98AD

tetradic

#AD2C98 #AD812C #2CAD41 #2C58AD

square

#AD2C98 #AD812C #2CAD41 #2C58AD

split-complementary

#AD2C98 #58AD2C #2CAD81

monochromatic

#4B1342 #7C206D #AD2C98 #D046BA #DC77CC

Accessibility & contrast

On white

5.85

#AD2C98 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.59

#AD2C98 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C98

5.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2C98	#FFFFFF	#000000	##FFFFFF
##AD2C98	1.00	5.85	3.59	5.85
#FFFFFF	5.85	1.00	21.00	1.00
#000000	3.59	21.00	1.00	21.00
##FFFFFF	5.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2D599B

Deuteranopia (green-blind)

#5B6C95

Tritanopia (blue-blind)

#B6365F

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad2c98;
/* rgb */ color: rgb(173, 44, 152);
/* oklch */ color: oklch(53.2% 0.200 335.5);

Tailwind

colors: {
  custom: {
    50: '#c973b6',
    500: '#ad2c98',
    950: '#000000',
  },
}

SCSS

$custom: #ad2c98;
$custom-light: #c973b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2c98",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 152
  },
  "hsl": {
    "h": 309.767,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.53244,
    "c": 0.19979,
    "h": 335.5
  },
  "luminance": 0.12953
}

Semantic roles & 50–950 ramp

primary

#AD2C98

secondary

#71C47E

accent

#E35F45

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2C98

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →