#AD2C90#AD2C90

#AD2C90 is a mid, vivid pink. Relative luminance 0.127; OKLCH L 52.8% C 0.194 H 338.7°. Best body text is #FFFFFF at 5.93:1 contrast (WCAG AA passes).

Color values

HEX	#AD2C90
RGB	rgb(173, 44, 144)
HSL	hsl(313, 59%, 43%)
HSV	hsv(313, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 16.8%, 32.2%)
CIE-LAB	lab(42.31, 61.00, -26.06)
CIE-LCH	lch(42.31, 66.34, 336.87°)
OKLab	oklab(52.84% 0.181 -0.0706)
OKLCH	oklch(52.84% 0.194 338.7)
XYZ	xyz(23.1689, 12.7014, 27.6116)
Luminance	0.1270 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2C90 #2CAD49

analogous

#892CAD #AD2C90 #AD2C50

triadic

#AD2C90 #90AD2C #2C90AD

tetradic

#AD2C90 #AD892C #2CAD49 #2C50AD

square

#AD2C90 #AD892C #2CAD49 #2C50AD

split-complementary

#AD2C90 #50AD2C #2CAD89

monochromatic

#4B133F #7C2067 #AD2C90 #D046B1 #DC77C6

Accessibility & contrast

On white

5.93

#AD2C90 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.54

#AD2C90 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C90

5.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2C90	#FFFFFF	#000000	##FFFFFF
##AD2C90	1.00	5.93	3.54	5.93
#FFFFFF	5.93	1.00	21.00	1.00
#000000	3.54	21.00	1.00	21.00
##FFFFFF	5.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#335793

Deuteranopia (green-blind)

#5E6B8D

Tritanopia (blue-blind)

#B7325B

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad2c90;
/* rgb */ color: rgb(173, 44, 144);
/* oklch */ color: oklch(52.8% 0.194 338.7);

Tailwind

colors: {
  custom: {
    50: '#c972b1',
    500: '#ad2c90',
    950: '#000000',
  },
}

SCSS

$custom: #ad2c90;
$custom-light: #c972b1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2c90",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 144
  },
  "hsl": {
    "h": 313.488,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.52841,
    "c": 0.19429,
    "h": 338.7
  },
  "luminance": 0.12699
}

Semantic roles & 50–950 ramp

primary

#AD2C90

secondary

#71C483

accent

#E36945

background

#FCF7FA

surface

#F9EDF5

border

#D2C8CF

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD2C90

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →