#AD2C7B#AD2C7B

#AD2C7B is a mid, vivid pink. Relative luminance 0.121; OKLCH L 51.9% C 0.181 H 347.8°. Best body text is #FFFFFF at 6.13:1 contrast (WCAG AA passes).

Color values

HEX#AD2C7B
RGBrgb(173, 44, 123)
HSLhsl(323, 59%, 43%)
HSVhsv(323, 75%, 68%)
CMYKcmyk(0%, 74.6%, 28.9%, 32.2%)
CIE-LABlab(41.40, 58.21, -14.59)
CIE-LCHlch(41.40, 60.01, 345.93°)
OKLaboklab(51.89% 0.1773 -0.0384)
OKLCHoklch(51.89% 0.181 347.8)
XYZxyz(21.7105, 12.1181, 19.9308)
Luminance0.1212 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2C7B #2CAD5E
analogous
#9F2CAD #AD2C7B #AD2C3A
triadic
#AD2C7B #7BAD2C #2C7BAD
tetradic
#AD2C7B #AD9F2C #2CAD5E #2C3AAD
square
#AD2C7B #AD9F2C #2CAD5E #2C3AAD
split-complementary
#AD2C7B #3AAD2C #2CAD9F
monochromatic
#4B1336 #7C2058 #AD2C7B #D0469B #DC77B5

Accessibility & contrast

On white

6.13
#AD2C7B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.42
#AD2C7B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C7B
6.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2C7B#FFFFFF#000000##FFFFFF
##AD2C7B1.006.133.426.13
#FFFFFF6.131.0021.001.00
#0000003.4221.001.0021.00
##FFFFFF6.131.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3F537D
Deuteranopia (green-blind)
#656A78
Tritanopia (blue-blind)
#B92750
Achromatopsia (no color)
#626262

Design tokens & code

CSS
--color: #ad2c7b;
/* rgb */ color: rgb(173, 44, 123);
/* oklch */ color: oklch(51.9% 0.181 347.8);
Tailwind
colors: {
  custom: {
    50: '#ca72a1',
    500: '#ad2c7b',
    950: '#000000',
  },
}
SCSS
$custom: #ad2c7b;
$custom-light: #ca72a1;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2c7b",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 123
  },
  "hsl": {
    "h": 323.256,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.51887,
    "c": 0.18139,
    "h": 347.8
  },
  "luminance": 0.12116
}

Semantic roles & 50–950 ramp

primary
#AD2C7B
secondary
#71C491
accent
#E38245
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14090F
muted
#827B7E

Preview Lab

Preview with #AD2C7B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2C7B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva