#AD2C77#AD2C77

#AD2C77 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.7% C 0.179 H 349.6°. Best body text is #FFFFFF at 6.17:1 contrast (WCAG AA passes).

Color values

HEX#AD2C77
RGBrgb(173, 44, 119)
HSLhsl(325, 59%, 43%)
HSVhsv(325, 75%, 68%)
CMYKcmyk(0%, 74.6%, 31.2%, 32.2%)
CIE-LABlab(41.25, 57.73, -12.35)
CIE-LCHlch(41.25, 59.03, 347.93°)
OKLaboklab(51.72% 0.1763 -0.0323)
OKLCHoklch(51.72% 0.179 349.6)
XYZxyz(21.4652, 12.0200, 18.6389)
Luminance0.1202 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2C77 #2CAD62
analogous
#A22CAD #AD2C77 #AD2C37
triadic
#AD2C77 #77AD2C #2C77AD
tetradic
#AD2C77 #ADA22C #2CAD62 #2C37AD
square
#AD2C77 #ADA22C #2CAD62 #2C37AD
split-complementary
#AD2C77 #37AD2C #2CADA2
monochromatic
#4B1334 #7C2055 #AD2C77 #D04696 #DC77B2

Accessibility & contrast

On white

6.17
#AD2C77 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.40
#AD2C77 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C77
6.17:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2C77#FFFFFF#000000##FFFFFF
##AD2C771.006.173.406.17
#FFFFFF6.171.0021.001.00
#0000003.4021.001.0021.00
##FFFFFF6.171.0021.001.00

Color blindness preview

Protanopia (red-blind)
#415379
Deuteranopia (green-blind)
#666A74
Tritanopia (blue-blind)
#BA244E
Achromatopsia (no color)
#616161

Design tokens & code

CSS
--color: #ad2c77;
/* rgb */ color: rgb(173, 44, 119);
/* oklch */ color: oklch(51.7% 0.179 349.6);
Tailwind
colors: {
  custom: {
    50: '#ca719e',
    500: '#ad2c77',
    950: '#000000',
  },
}
SCSS
$custom: #ad2c77;
$custom-light: #ca719e;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2c77",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 119
  },
  "hsl": {
    "h": 325.116,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.51723,
    "c": 0.17925,
    "h": 349.6
  },
  "luminance": 0.12018
}

Semantic roles & 50–950 ramp

primary
#AD2C77
secondary
#71C494
accent
#E38745
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14090E
muted
#827B7E

Preview Lab

Preview with #AD2C77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2C77 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva